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What is NielsenIQ Revenue Optimizer?

To boost both revenue and profit margins, it's essential to implement a well-crafted pricing and promotional strategy. The NielsenIQ revenue optimizer provides manufacturers and retailers with essential tools to effectively manage and continuously enhance their revenue growth strategies. By leveraging advanced artificial intelligence, this solution identifies the most effective pricing strategies for both everyday and promotional items, ultimately maximizing profitability. With this cutting-edge revenue growth management tool, companies can gain faster and more efficient insights into their pricing and promotional efforts, ensuring they remain competitive in the market. Additionally, the proprietary AI capabilities of the NielsenIQ revenue optimizer empower businesses to improve their portfolio strategy development, fine-tune price and pack configurations, and enhance customer account planning. Moreover, it assists in refining promotion evaluations and trade strategies, creating a comprehensive approach to revenue management. This innovative strategy not only generates instant revenue but also lays the groundwork for lasting growth in the future. By embracing this technology, businesses can position themselves to adapt to market changes swiftly and effectively.

What is NielsenIQ Omnishopper?

The evolution of consumer behaviors is prompting a shift from conventional shopping trips to online purchases, with many opting to return to stores for curbside delivery. By thoroughly analyzing the dynamics among various brands, retailers, and product categories, businesses can boost their share of consumer expenditures. Today's consumers fluidly transition between different sales channels and retailers, making it challenging to obtain a holistic understanding of the market and pinpointing significant opportunities. Employing NielsenIQ Omnishopper enables companies to monitor shopper behaviors and adjust to the evolving needs of consumers, thereby fostering data-driven strategies tailored to their audience. With a comprehensive view of the consumer journey and rich insights into brands, products, and categories, discovering new growth opportunities becomes a more manageable task. Our research panels maintain the highest standards of validation and robust criteria, ensuring that the insights provided reflect authentic behavioral patterns rather than incidental fluctuations, thus laying a strong groundwork for strategic decision-making. Additionally, this methodology equips businesses with the tools to anticipate market changes and proactively address the developing preferences of consumers, ultimately reinforcing their position in a competitive landscape.

Media

Media

Integrations Supported

StoreSpace

Integrations Supported

StoreSpace

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NielsenIQ

Date Founded

1923

Company Location

United States

Company Website

nielseniq.com/global/en/solutions/nielseniq-revenue-optimizer/

Company Facts

Organization Name

NielsenIQ

Company Location

United States

Company Website

nielseniq.com/global/en/solutions/omnishopper/

Categories and Features

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Revenue Operations

AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation

Categories and Features

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