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What is NielsenIQ SmartStore?

NielsenIQ SmartStore offers essential insights into consumer behaviors that help improve in-store product placement, strengthen partnerships with retailers, and stay ahead of shifting shopper trends. It enables the simulation of any in-store shopping experience in a digital environment. Through a remote testing framework, you can discover the motivations behind buying choices, providing you with crucial information to fine-tune aisles, departments, shelves, and overall store configurations to enhance performance. This innovative virtual shopping platform significantly advances research within the CPG and FMCG industries. SmartStore allows for the development of incredibly lifelike and interactive three-dimensional, 360-degree store environments. Furthermore, it provides immersive testing opportunities that set you apart from the competition while ensuring that shelf operations remain uninterrupted, all supported by robust data to inform your strategic approaches. This all-encompassing methodology not only empowers brands but also revolutionizes the way retailers interact with their customers, fostering deeper connections and loyalty. Ultimately, SmartStore serves as a game-changing tool for both industry players and consumers alike, reshaping the retail landscape for the future.

What is 84.51°?

Maximize your brand's potential by leveraging our cutting-edge data science methodologies and predictive analytics, which are powered by an unparalleled dataset. We engage with customers at every point in their purchasing process, allowing you to connect with shoppers in a way that precisely meets their needs. Our insights, gathered from almost half of American households, provide a deep comprehension of consumer behavior and shopping trends both online and in brick-and-mortar locations. Our proficiency enables you to pinpoint the factors that influence buying decisions, promoting brand loyalty as customers navigate their journey. We deliver customized solutions for each step of your shoppers' experience, fostering a perpetual cycle of consumer interaction that boosts precision and optimizes your ROI. Utilize our advanced analytics platform, 84.51° Stratum, complemented by tailored research and analytical offerings, to uncover valuable insights into the shopping experience. With our extensive industry expertise and consumer intelligence, clients are empowered to craft comprehensive and impactful strategies for sustained growth and success within a competitive landscape. By adopting our innovative approach, you will not only reshape how your brand engages with consumers but also leave a lasting impression that resonates over time. Ultimately, this transformation can lead to a deeper connection with your audience, driving loyalty and enhancing overall brand reputation.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NielsenIQ

Company Location

United States

Company Website

nielseniq.com/global/en/solutions/smart-store/

Company Facts

Organization Name

84.51°

Date Founded

2015

Company Location

United States

Company Website

www.8451.com

Categories and Features

Categories and Features

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