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What is Open Loyalty?

Open Loyalty is a leading API-driven platform designed to implement large-scale gamified loyalty programs that enhance Customer Lifetime Value. Over the past seven years, we have partnered with over 100 enterprises across 43 nations, helping them cultivate enduring customer connections through the innovative use of gamification and personalized experiences. Renowned global names such as Heineken, JTI, limango, Intersport, and ALDO rely on Open Loyalty’s flexible architecture to incorporate loyalty mechanisms into their existing systems without the complications associated with developing solutions from the ground up. Our value proposition is anchored in three primary pillars: 1) Enhancing CLV: Foster long-term customer loyalty through engaging gamified strategies. 2) Optimizing ROI: Minimize dependency on discounts by employing captivating strategies that do not impact profit margins. 3) Effortless integration: Our API-first framework guarantees smooth integration within intricate technological environments. As a member of the OEX group, which comprises 15 companies and boasts €167.3M in revenue and €17.7M EBITDA for 2023, Open Loyalty has earned accolades from both Google and Deloitte for its capacity to scale and its readiness for enterprise-level deployment. This recognition underscores our commitment to delivering robust solutions that drive business success.

What is Omneo?

Customer loyalty functions similarly to compound interest within the retail industry. Omneo provides customers with powerful tools that enable them to engage in the sharing and management of essential zero-party data, which is crucial for modern services while ensuring a smooth transition for future interactions. Furthermore, Omneo equips your team with valuable insights and resources necessary for delivering personalized service, thereby making both current and future customer experiences highly relevant and rewarding. The platform also grants retail brand teams access to cutting-edge technology, professional advice, and extensive support, all aimed at significantly boosting customer engagement, loyalty, and advocacy. By fostering innovative interactions, Omneo not only encourages discovery but also rewards outstanding employee performance. Tailored specifically for retailers, Omneo facilitates the private collection, management, and exchange of zero-party data between businesses and customers. This capability empowers your team to design engaging, convenient, and meaningful services and experiences, ultimately captivating customers and fostering long-lasting loyalty. In an ever-changing market, harnessing such tools can distinctly differentiate your brand and create strong, enduring relationships with customers, fostering a community that thrives on mutual benefit and engagement.

Media

Media

Integrations Supported

Adobe Analytics
BigCommerce
NetSuite
Retail Express
Salesforce
Shopify
Zendesk

Integrations Supported

Adobe Analytics
BigCommerce
NetSuite
Retail Express
Salesforce
Shopify
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Open Loyalty

Date Founded

2017

Company Location

Poland

Company Website

www.openloyalty.io

Company Facts

Organization Name

Omneo

Date Founded

2010

Company Location

Australia

Company Website

omneo.io

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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