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What is OpenX?

Leading the way in digital marketing, OpenAudience facilitates the engagement of every adult with an online presence across multiple devices, screens, and households on the open web. This cutting-edge platform acts as a groundbreaking solution for people-based marketing, providing distinctive features that improve advertising effectiveness and ease of use throughout the expansive open web landscape. Built on three core principles, it emphasizes a privacy-first approach while seamlessly incorporating data with exceptional accuracy and precision. This empowers brands to uncover authentic insights into their customers and target audiences, ultimately enhancing advertising performance and maximizing returns. With its unparalleled reach into the open web, OpenX boasts unmatched expertise in navigating this digital arena, drawing on over a decade of experience managing the industry's largest and most esteemed independent ad exchange for substantial impact. Consequently, marketers can adeptly maneuver through the intricacies of digital advertising, harnessing the full potential of a strong and efficient platform, thereby setting themselves up for sustained success in their campaigns.

What is One by AOL?

We continuously aim to push the boundaries of creativity and effectiveness in delivering top-tier advertising solutions. Since Devil was founded in 2010, we have significantly enhanced our offerings to feature state-of-the-art formats that facilitate extensive interactions across various screens and channels, all powered by sophisticated data analytics. Expand your advertising reach to influential AOL Owned & Operated platforms and leverage collaborations with prominent third-party publishers. By utilizing programmatic and data-driven advertising solutions through ONE by AOL: Display and Video, you can boost performance, gain rapid access to in-depth analytics, and enhance economic efficiencies alongside workflow processes. Our unwavering dedication to innovation guarantees that we remain at the forefront of the ever-evolving advertising industry, ready to meet the challenges of tomorrow. This commitment empowers our clients to achieve their goals effectively and efficiently.

Media

Media

Integrations Supported

DV Publisher Suite
ASTRAD DSP
AcuityAds
Amazon Transparent Ad Marketplace (TAM)
Amazon Unified Ad Marketplace (UAM)
Bionic for Agencies
BlueConic
Bucksense
Flowplayer
FreeWheel Beeswax
Hu-manity.co Privacy Experience
Madgex
Mochahost
Pontiac Intelligence
PubPower
Snigel
Tapad
Vuukle
diDNA

Integrations Supported

DV Publisher Suite
ASTRAD DSP
AcuityAds
Amazon Transparent Ad Marketplace (TAM)
Amazon Unified Ad Marketplace (UAM)
Bionic for Agencies
BlueConic
Bucksense
Flowplayer
FreeWheel Beeswax
Hu-manity.co Privacy Experience
Madgex
Mochahost
Pontiac Intelligence
PubPower
Snigel
Tapad
Vuukle
diDNA

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

OpenX

Date Founded

2008

Company Location

United States

Company Website

www.openx.com

Company Facts

Organization Name

Verizon Media

Company Location

United States

Company Website

www.onebyaol.com/sites/all/themes/aolplatforms/pf/

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

Categories and Features

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Sponsorships
Subscriptions
Video Ads

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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