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What is Optilead?

Optilead specializes in delivering cutting-edge solutions aimed at reclaiming abandoned shopping carts for online retailers. Our sophisticated software provides businesses with the tools necessary to reconnect with potential sales that have slipped away, leveraging multiple re-engagement channels to drive revenue growth. We utilize various strategies, including phone calls, emails, and SMS, to contact users who have left the purchasing process prematurely. Our analytics show that this diverse approach is the most efficient for remarketing, enabling companies to identify and target specific segments of leads effectively. Shopping cart abandonment remains a prevalent issue in the e-commerce landscape, but Optilead's recovery system equips businesses to enhance their conversion rates substantially by guiding customers back to finalize their purchases. What distinguishes Optilead’s software is its exceptional capability to execute a multi-channel strategy, which focuses on retargeting high-value prospects to convert abandoned carts into completed sales. Additionally, our real-time remarketing technology swiftly identifies when users depart from the site, employing a strategic combination of phone, email, and SMS outreach to encourage their return. This holistic strategy guarantees that businesses can connect with potential customers precisely when needed, ultimately boosting their likelihood of recovering lost sales. As e-commerce continues to grow, the importance of effective cart recovery solutions like those offered by Optilead becomes increasingly vital for sustaining business success.

What is Carts Guru?

Comprehensive multichannel marketing automation software tailored for e-commerce businesses. This sophisticated marketing automation tool is crafted specifically for online retailers, allowing you to swiftly convert sales and pursue leads effectively. Utilize SMS, email, and Facebook Messenger in harmony to develop an integrated marketing strategy. Carts Guru provides ready-made campaigns that cater to the most prevalent e-commerce scenarios. With abandoned cart campaigns, you can automatically re-engage visitors who leave items in their carts without completing their purchase. Customer win-back campaigns serve as a gentle reminder to your clients about the appeal of your products, enticing them back to your online shop. Post-purchase campaigns enable you to upsell to existing customers by suggesting the most relevant products at optimal times. Promotional campaigns are an effective method for engaging customers through seasonal promotions, new product introductions, or exclusive discount codes, ultimately fostering long-term loyalty to your business. By leveraging these strategies, you position your e-commerce brand for sustained success and growth in a competitive marketplace.

Media

Media

Integrations Supported

Magento
Shopify
WooCommerce
Corefy
Fanplayr
Google Tag Manager
NetSuite
OpenCart
PrestaShop
Salesforce Commerce Cloud
WordPress

Integrations Supported

Magento
Shopify
WooCommerce
Corefy
Fanplayr
Google Tag Manager
NetSuite
OpenCart
PrestaShop
Salesforce Commerce Cloud
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

FREE
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Optilead

Date Founded

2007

Company Location

United Kingdom

Company Website

www.optilead.co.uk

Company Facts

Organization Name

Carts Guru

Date Founded

2017

Company Location

Spain

Company Website

carts.guru/en/

Categories and Features

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Shopping Cart

Abandoned Cart Saver
Catalog Management
Credit Card Processing
Discount / Coupon Management
Inventory Control
Product Configurator
Product Ratings / Reviews
Refund Management
Returns Management
Shipping Management
Tax Management

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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