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What is Optily?

A revolutionary advancement in the way Shopify handles digital advertising budgets is about to unfold. We invite you to be among the pioneers who will interact with our innovative solution, as Optily integrates your Facebook and Google Ads, Analytics, and soon, your Shopify sales data to optimize ad effectiveness. By enrolling in our early access program today, you will not only receive a free ad strategy consultation but also gain access to a range of exclusive benefits. We are thrilled to share that the launch of the Shopify Connect app is just around the corner, offering enticing incentives for Shopify merchants who act swiftly. This unique advertising expenditure solution connects Shopify with leading data platforms, making it unparalleled in the market. Tailored specifically for Shopify store owners, Optily empowers you to oversee your Meta for Business advertising budgets across multiple channels, including Facebook, Instagram, Messenger, and Audience Network. Additionally, Optily harnesses the power of Google Analytics to deliver more accurate campaign budget recommendations and enables the setting of GA-based objectives, ensuring a thorough strategy for achieving digital advertising success. Seize this chance to transform your ad management approach and propel your business forward into a new realm of opportunity.

What is Boardroom?

Boardroom is a cutting-edge cloud-based solution that offers analytics and content services specifically designed for e-commerce brands utilizing Shopify and Amazon. It merges various data points, such as store performance metrics, marketplace interactions, advertising costs, and financial data into a unified and detailed dashboard, enabling users to assess revenue, marketing expenses, and product profitability across multiple channels, alongside tracking over 50 critical performance metrics including customer lifetime value and inventory trends. The platform allows users to create profit-and-loss statements, develop personalized reports, and establish scheduled email notifications, all while leveraging AI-powered insights. Furthermore, its marketing suite is equipped with features for keyword analysis, SEO assessments, AI-generated blog posts and product descriptions, as well as product image creation, which can be seamlessly published on Shopify. In addition, Boardroom connects with vital platforms such as Shopify, Amazon Seller Central, QuickBooks Online, Xero, and various advertising networks like Google, Meta, TikTok, and Amazon Ads. This all-encompassing platform is meticulously crafted for e-commerce store owners, operational teams, marketing agencies, and accounting firms tasked with overseeing their clients' data and performance. By simplifying the data analysis process, Boardroom not only boosts operational efficiency but also empowers users to make more strategic decisions, driving growth and success in their businesses. The integration of advanced technology further ensures that users stay ahead in the competitive e-commerce landscape.

Media

Media

Integrations Supported

Facebook Ads
Google Ads
Google Analytics
Shopify
Facebook
Facebook Messenger
Meta Ads
Meta Audience Network
YouTube

Integrations Supported

Facebook Ads
Google Ads
Google Analytics
Shopify
Amazon Ads
Instagram Ads
Klaviyo
Mailchimp
OpenAI
Photoroom
QuickBooks Online
TikTok Ads
TikTok Shop
X (Twitter)
Xero

API Availability

API Availability

Pricing Information

$99 per month
Free Version
Free Trial Offered?

Pricing Information

$29/month
The Startup plan is $29/month for 0–9 orders per month. Paid plans are tiered by order volume across connected stores and recurring charges are billed in USD every 30 days. A 7-day free trial is available.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Optily

Company Location

United States

Company Website

www.optily.com

Company Facts

Organization Name

E-Commerce Boardroom, LLC

Company Location

United States

Company Website

www.ecommboardroom.com/app

Categories and Features

Advertising

Not specified

Marketing Analytics

Not specified

Spend Management

Budgeting / Forecasting
Multi-Currency
Spend Analysis
Spend Control

Categories and Features

eCommerce Analytics

Not specified

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