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What is Optimal Workshop?

Focus your decision-making on the needs of individuals by utilizing our user research platform, which helps transform insights into actionable strategies that enable confident decisions. With OptimalSort, discover how users categorize and label ideas, making it easier for you to enhance your content organization with confidence. Treejack provides essential user insights for creating an effective website layout that resonates with your audience, whether you're launching a new site or improving an existing one. Accelerate your design feedback cycle with Chalkmark, a tool that allows for quick and straightforward prototype testing with users, leading to faster refinements and enhancements. Through Questions, deepen your understanding of your clients, tackle significant queries, recruit the right study participants, and analyze results effectively. Furthermore, collaborate efficiently in Reframer, where you can consolidate all research notes, usability tests, and observations, creating a single reference point for your insights. This holistic methodology not only improves the quality of your research but also nurtures a culture of ongoing enhancement in your decision-making practices, ultimately leading to better outcomes and a more user-centered approach. By prioritizing user feedback, you can ensure that your strategies are not just informed but also aligned with the true needs of your audience.

What is Crazy Egg?

Effortlessly enhance your website with robust tools aimed at improving user experience. Discover valuable insights into the customer journey through features such as Snapshots, Heatmaps, and Recordings. Our user-friendly visual reports and comprehensive session recordings offer a transparent view of your visitors' pathways, exposing their starting points, navigation decisions, and areas of confusion—enabling you to confidently make design adjustments. Armed with this knowledge, you can make informed, data-driven choices that will positively impact your revenue over time. With Crazy Egg's A/B Testing, you can be assured that the changes you implement regarding content placement, colors, images, or text are the best strategies for converting more visitors into loyal customers. Additionally, you can easily create or modify content without relying on a developer! Our intuitive editing tools allow you to change styles like colors and fonts or even remove specific elements entirely. Once you’re pleased with the modifications, publishing them to your website is a breeze. We are committed to helping you optimize what’s effective, fix what’s lacking, and explore innovative ideas to fuel your success. By consistently enhancing your online presence, you will provide an improved experience for your visitors while also staying ahead in the competitive landscape. Ultimately, this approach will not only boost user satisfaction but also contribute positively to your overall business growth.

Media

Media

Integrations Supported

Aritic PinPoint
Bitium
Convert Experiences
Drupal
Handshake
Ion by Rock Content
Magento
Nekton.ai
Optimizely One
Rippling
SEATEXT AI
Shopify
Squarespace
Stackpile
SurveyMonkey Enterprise
Teamstack
TrustCommander
Wix
WordPress

Integrations Supported

Aritic PinPoint
Bitium
Convert Experiences
Drupal
Handshake
Ion by Rock Content
Magento
Nekton.ai
Optimizely One
Rippling
SEATEXT AI
Shopify
Squarespace
Stackpile
SurveyMonkey Enterprise
Teamstack
TrustCommander
Wix
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$24 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Optimal Workshop

Date Founded

2007

Company Location

New Zealand

Company Website

www.optimalworkshop.com

Company Facts

Organization Name

Crazy Egg

Date Founded

2006

Company Location

United States

Company Website

www.crazyegg.com

Categories and Features

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Usability Testing

A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Customer Feedback

Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Session Replay

Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

Usability Testing

A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

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