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What is Optimal Workshop?

Focus your decision-making on the needs of individuals by utilizing our user research platform, which helps transform insights into actionable strategies that enable confident decisions. With OptimalSort, discover how users categorize and label ideas, making it easier for you to enhance your content organization with confidence. Treejack provides essential user insights for creating an effective website layout that resonates with your audience, whether you're launching a new site or improving an existing one. Accelerate your design feedback cycle with Chalkmark, a tool that allows for quick and straightforward prototype testing with users, leading to faster refinements and enhancements. Through Questions, deepen your understanding of your clients, tackle significant queries, recruit the right study participants, and analyze results effectively. Furthermore, collaborate efficiently in Reframer, where you can consolidate all research notes, usability tests, and observations, creating a single reference point for your insights. This holistic methodology not only improves the quality of your research but also nurtures a culture of ongoing enhancement in your decision-making practices, ultimately leading to better outcomes and a more user-centered approach. By prioritizing user feedback, you can ensure that your strategies are not just informed but also aligned with the true needs of your audience.

What is FocusGroupIt?

Organizing focus groups has become remarkably simple, providing a fast, easy, and cost-free method to start discussions. In as little as 15 minutes, you can launch your complimentary focus group by setting it up and asking participants a few engaging questions. Share your secure group link through social media, customer lists, or even at the end of online surveys to gather participants. This setup allows for interaction not only between you and the participants but also among the participants themselves, fostering a collaborative atmosphere. You can run your focus groups for any duration you choose, whether just a few hours, several days, weeks, or even months! FocusGroupIt emerges as a user-friendly, quick, and economical (or free) avenue for gathering qualitative insights online. For effective decision-making, organizations should combine quantitative data (like that from surveys) with qualitative feedback (from focus groups). While tools for quantitative data collection, such as SurveyMonkey, are widely available, options for obtaining qualitative insights have been quite scarce. This market gap is exactly what inspired the creation of FocusGroupIt, which provides an essential resource for those in pursuit of comprehensive insights. With this platform, anyone can now effortlessly obtain the qualitative data they require to inform their choices, ultimately making the decision-making process more robust and informed.

Media

Media

Integrations Supported

Adobe Acrobat
Microsoft Excel

Integrations Supported

Adobe Acrobat
Microsoft Excel

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$49 per group
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Optimal Workshop

Date Founded

2007

Company Location

New Zealand

Company Website

www.optimalworkshop.com

Company Facts

Organization Name

FocusGroupIt

Date Founded

2007

Company Location

United States

Company Website

www.focusgroupit.com

Categories and Features

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Usability Testing

A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription

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