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What is Optimizely Opal?

The Optimizely Opal platform seamlessly incorporates advanced artificial intelligence into its Digital Experience Platform, enabling teams to craft, refine, and customize digital interactions while minimizing manual efforts and enhancing strategic capabilities; at the heart of this innovation is Optimizely Opal, an AI-powered orchestration and support system that collects contextual information from diverse sources within Optimizely One and executes tasks within workflows rather than just offering textual responses, which empowers teams to plan campaigns, generate content, brainstorm experimental concepts, assess results, and make well-informed optimization decisions utilizing branded, context-aware AI agents. This AI functionality spans a broad spectrum of areas, including content management, personalization, experimentation, analytics, and audience segmentation, allowing it to recommend and autonomously create variations for experiments and testing strategies, distill results into actionable insights, tailor digital content and messaging, and steer personalization initiatives based on real-time customer behaviors and preferences. Furthermore, the platform’s powerful AI features not only streamline the workflow for teams but also foster more meaningful and impactful customer interactions, ultimately enhancing overall user engagement and satisfaction. As a result, organizations leveraging the Optimizely Opal platform can expect to see improved performance in their digital marketing efforts.

What is FlowRunner?

FlowRunner distinguishes itself as a visual platform for workflow automation that incorporates native AI agent orchestration, enabling agents to carry out workflows autonomously while also allowing for pauses to obtain essential human feedback. What makes FlowRunner particularly unique is its innovative oversight mechanism; in contrast to many platforms that consider approval merely a step in the workflow, FlowRunner allows agents to contact humans as callable resources throughout the execution process. It skillfully collects the relevant context and available options, then reaches out to a specified person via email, Slack, WhatsApp, or phone, seamlessly continuing the workflow once a choice is made. Notably, a workflow can be paused for as long as a year, which means that urgent decisions, such as those needing three days, are not constrained by a strict deadline. Moreover, features such as audit trails, role-based access control (RBAC), and service level agreement (SLA) tracking are accessible from the mid-tier package, rather than being limited to custom enterprise agreements, and users can also obtain a business associate agreement (BAA). Each subscription tier supports unlimited users, unlimited workflows, and complete access to the integration catalog, ensuring that there are no restrictions based on user count or connectors. The billing system is designed around the number of workflow runs instead of the individual steps taken, providing a clear and straightforward pricing structure. Agents can also make use of their own AI provider keys without incurring extra inference costs. Additionally, users have the option to select between cloud-hosted and self-hosted solutions, which offers the necessary adaptability to accommodate diverse operational requirements, thus enhancing the platform's overall versatility.

Media

Media

Integrations Supported

.NET
21YunBox
Amazon Bedrock
Anthropic
Claude
Ketch
LoyaltyLion
Microsoft Foundry
Optimizely One

Integrations Supported

.NET
21YunBox
Amazon Bedrock
Anthropic
Claude
Ketch
LoyaltyLion
Microsoft Foundry
Optimizely One

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Version
Free Trial Offered?

Pricing Information

$45/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Optimizely

Company Location

United States

Company Website

www.optimizely.com/ai/

Company Facts

Organization Name

Midnight Coders

Date Founded

2007

Company Location

United States

Company Website

flowrunner.ai

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