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What is Oracle Advertising?

Unlock the full potential of your digital marketing strategy with Oracle Data Cloud's acclaimed solutions designed for every stage of the marketing process. By reducing inefficiencies and protecting your advertising investments, you can successfully reach your desired audience while analyzing the key metrics that genuinely reflect the success of your online marketing efforts. Acquire invaluable insights into both your existing customers and promising leads to enhance the effectiveness of your advertising campaigns. Recognize the factors that inspire your audience to engage and pinpoint the best times to interact with them using Oracle Data Cloud’s advanced audience and contextual intelligence tools. Furthermore, safeguard your campaigns against fraudulent practices while ensuring that your ads are visible and linked to appropriate and secure content. Strengthen the efficacy of your marketing efforts with all-encompassing solutions that tackle viewability, invalid traffic (IVT), and brand safety, thereby creating a more resilient advertising approach that effectively resonates with your audience. Ultimately, the integration of these sophisticated tools can transform your marketing initiatives into a more targeted and impactful endeavor.

What is Brightcom?

By placing the needs of our publishers at the forefront, we ensure that advertisers receive top-notch traffic, dependability, and distinctive media opportunities. Our video advertising offerings are designed for mobile, desktop, and connected devices, maximizing revenue potential while utilizing sophisticated targeting to deliver consistently successful results. With the support of state-of-the-art technology, our skilled team customizes your message for each platform, emphasizing relevant content, target audiences, and return on investment. Brightcom streamlines the programmatic buying and selling of impactful advertisements through real-time bidding platforms. Our dependable In-View solution opens new revenue streams for publishers while guaranteeing advertisers the assurance of viewability. In addition, this easily integrable unit converts any article into a video ad placement, significantly boosting engagement and revenue possibilities. This comprehensive strategy ultimately fosters a mutually beneficial environment for both publishers and advertisers, leading to increased success in the competitive digital market. As we continue to innovate, our commitment to enhancing user experience remains unwavering.

Media

Media

Integrations Supported

Contentsquare
Convert Experiences
Cvent Event Management
Ketch
Leadspace
ORMITâ„¢-OpenJava
Oracle Audience Segmentation
Oracle Cloud CX
Oracle Digital Assistant
Oracle Marketing
Oracle Moat
Oracle Partner Relationship Management
Oracle Sales
Oracle Subscription Management
Oracle Unity Customer Data Platform
PlaceIQ
X Ads (Twitter Ads)

Integrations Supported

DV Publisher Suite

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Online Training

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/cx/advertising/

Company Facts

Organization Name

Brightcom

Date Founded

1999

Company Location

Israel

Company Website

www.brightcom.com

Categories and Features

Advertising

Not specified

Data Management

Not specified

Marketing Analytics

Not specified

Categories and Features

Ad Server

Not specified

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