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Ratings and Reviews 0 Ratings
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What is Oracle Maxymiser?
                Boosting customer satisfaction and enhancing return on investment are crucial goals, and Oracle Maxymiser equips both B2B and B2C marketers with the tools needed to create optimized customer journeys across websites and mobile applications through methods such as testing, personalization, recommendations, and data analytics. 
Easily identify effective strategies and high-conversion elements with the platform's intuitive visual editor, which facilitates collaboration between both technical and non-technical team members by allowing them to switch between visual edits and coding, simplifying the process for A/B tests or complex multipage funnel tests. 
By merging audience data from a variety of marketing platforms or external business sources with Oracle Maxymiser’s session data, marketers can achieve a well-rounded understanding of the customer experience. 
Launch A/B and multivariate testing while segmenting traffic to assess various iterations as customers progress through the sales funnel. Furthermore, the Heatmaps powered by Oracle Infinity reveal new testing opportunities and provide deeper insights into the digital customer experience, significantly enhancing the overall marketing strategy for those aiming to improve performance. Through these advanced tools, businesses can not only optimize their strategies but also maintain a competitive edge in the market. With the right approach, they can adapt to changing consumer behaviors and preferences effectively.
            
        
            What is Intellimize?
                By combining your innovative marketing strategies with our advanced machine learning capabilities, you can enhance your website for each individual visitor effectively. 
You can also conduct simultaneous tests of your most imaginative marketing concepts, ensuring that the messaging, content, and experiences that yield the highest performance are consistently highlighted. 
This approach transcends traditional A/B testing and outdated personalization methods, establishing a new benchmark for creating high-converting landing pages throughout your site. Continuous Conversionâ„¢ represents a transformative shift that redefines the way businesses engage with their audiences, leading to unprecedented results. In this evolving landscape, adaptability and optimization are key to staying ahead of the competition.
            
        
            Integrations Supported
            
                
    Google Analytics
            
            
        
        
    
        
        
            
                
    Adobe Analytics
            
            
        
        
    
        
        
            
                
    Clearbit
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Decibel
            
            
        
        
    
        
        
            
                
    Demandbase
            
            
        
        
    
        
        
            
                
    Drift
            
            
        
        
    
        
        
            
                
    Flows
            
            
        
        
    
        
        
            
                
    Heap
            
            
        
        
    
        
        
            
                
    IBM Cognos Analytics
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations Supported
            
                
    Google Analytics
            
            
        
        
    
        
        
            
                
    Adobe Analytics
            
            
        
        
    
        
        
            
                
    Clearbit
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Decibel
            
            
        
        
    
        
        
            
                
    Demandbase
            
            
        
        
    
        
        
            
                
    Drift
            
            
        
        
    
        
        
            
                
    Flows
            
            
        
        
    
        
        
            
                
    Heap
            
            
        
        
    
        
        
            
                
    IBM Cognos Analytics
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
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                Windows
            
            
        
        
    
        
        
            
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                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                On-Prem
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
Oracle
Date Founded
1977
Company Location
United States
Company Website
www.oracle.com/marketingcloud/products/testing-and-optimization/
Company Facts
Organization Name
Intellimize
Date Founded
2017
Company Location
United States
Company Website
www.intellimize.com
Categories and Features
AB Testing
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Funnel Analysis
                                        
                                    
                                    
                                    
                                        Heatmaps
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Multivariate Testing
                                        
                                    
                                    
                                    
                                        Split Testing
                                        
                                    
                                    
                                    
                                        Statistical Relevance Analysis
                                        
                                    
                                    
                                    
                                        Surveys
                                        
                                    
                                    
                                    
                                        Test Scheduling
                                        
                                    
                                    
                                    
                                        Visual Editor
                                        
                                    
                            
                        Customer Experience
                                        Action Management
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Knowledge Management
                                        
                                    
                                    
                                    
                                        Multi-Channel Collection
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Survey Management
                                        
                                    
                                    
                                    
                                        Text Analysis
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        Customer Journey Mapping Tools
                                        Action Management
                                        
                                    
                                    
                                    
                                        Attribution Modeling
                                        
                                    
                                    
                                    
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Data Import / Export
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        Surveys & Feedback
                                        
                                    
                                    
                                    
                                        Templates
                                        
                                    
                            
                        Heatmap
                                        Behavioral Mapping
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Dynamic Maps
                                        
                                    
                                    
                                    
                                        Element Analytics
                                        
                                    
                                    
                                    
                                        Embeddable Maps
                                        
                                    
                                    
                                    
                                        For Sales
                                        
                                    
                                    
                                    
                                        For Science
                                        
                                    
                                    
                                    
                                        Radial Mapping
                                        
                                    
                                    
                                    
                                        Territorial Mapping
                                        
                                    
                                    
                                    
                                        Website Analytics
                                        
                                    
                            
                        Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Saver
                                        
                                    
                                    
                                    
                                        Account Based Marketing
                                        
                                    
                                    
                                    
                                        Behavioral Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Content Analytics
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Experience Management
                                        
                                    
                                    
                                    
                                        Recommendation Engine
                                        
                                    
                                    
                                    
                                        Website Personalization
                                        
                                    
                            
                        Categories and Features
AB Testing
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Funnel Analysis
                                        
                                    
                                    
                                    
                                        Heatmaps
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Multivariate Testing
                                        
                                    
                                    
                                    
                                        Split Testing
                                        
                                    
                                    
                                    
                                        Statistical Relevance Analysis
                                        
                                    
                                    
                                    
                                        Surveys
                                        
                                    
                                    
                                    
                                        Test Scheduling
                                        
                                    
                                    
                                    
                                        Visual Editor
                                        
                                    
                            
                        Customer Experience
                                        Action Management
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Knowledge Management
                                        
                                    
                                    
                                    
                                        Multi-Channel Collection
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Survey Management
                                        
                                    
                                    
                                    
                                        Text Analysis
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        eCommerce Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Email
                                        
                                    
                                    
                                    
                                        Dynamic Pricing
                                        
                                    
                                    
                                    
                                        Offers & Discounts Notifications
                                        
                                    
                                    
                                    
                                        Personalized Site Navigation
                                        
                                    
                                    
                                    
                                        Product Recommendations
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Social Insights
                                        
                                    
                            
                        Machine Learning
                                        Deep Learning
                                        
                                    
                                    
                                    
                                        ML Algorithm Library
                                        
                                    
                                    
                                    
                                        Model Training
                                        
                                    
                                    
                                    
                                        Natural Language Processing (NLP)
                                        
                                    
                                    
                                    
                                        Predictive Modeling
                                        
                                    
                                    
                                    
                                        Statistical / Mathematical Tools
                                        
                                    
                                    
                                    
                                        Templates
                                        
                                    
                                    
                                    
                                        Visualization
                                        
                                    
                            
                        Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Saver
                                        
                                    
                                    
                                    
                                        Account Based Marketing
                                        
                                    
                                    
                                    
                                        Behavioral Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Content Analytics
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Experience Management
                                        
                                    
                                    
                                    
                                        Recommendation Engine
                                        
                                    
                                    
                                    
                                        Website Personalization
                                        
                                    
                            
                        Website Optimization Tools
                                        Competitor Analysis
                                        
                                    
                                    
                                    
                                        Content Management
                                        
                                    
                                    
                                    
                                        Keyword Research Tools
                                        
                                    
                                    
                                    
                                        Link Management
                                        
                                    
                                    
                                    
                                        Performance Metrics
                                        
                                    
                                    
                                    
                                        Problem Area Alerts
                                        
                                    
                            
                        