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What is Oracle Unity Customer Data Platform?

Consolidate customer information from a variety of online, offline, and external sources to create a unified and adaptable real-time view of every individual client. The Oracle Unity Customer Data Platform harnesses the power of machine learning to suggest the most impactful next actions within existing business processes. It integrates back-office data with customer relationship management (CRM) information to produce an all-encompassing 360-degree view of each customer. By consistently gathering customer signals and refreshing the profile in real time, Oracle Unity guarantees that you always have the most current insights into your clientele. Streamline and unite all your data sources—whether they stem from online, offline, or first-, second-, and third-party origins—into a seamless and interconnected customer profile. Effectively link distinct identities across various devices, channels, and platforms. Utilize advanced privacy and identity management tools to build a cohesive and easily accessible profile. Additionally, enhance and oversee data quality by consolidating all information, including real-time behavioral signals, in a centralized system, which ensures that your customer insights are not only accurate but also actionable. This holistic strategy empowers businesses to react to customer requirements with unprecedented speed and effectiveness, ultimately leading to improved customer satisfaction and loyalty. By prioritizing real-time updates and data integrity, organizations can stay ahead of market trends and adapt their strategies accordingly.

What is Algonomy?

Algonomy combines a robust real-time customer data and analytics platform with extensive global retail knowledge. This integration allows for the accurate alignment of demand and supply, while also providing customers with relevant experiences tailored to their journey, ensuring quick market responsiveness and immediate returns on investment for businesses. In today's digital landscape, effective decision-making has become more critical than mere data collection. Savvy consumers now seek personalized interactions and more meaningful experiences from brands. As a result, businesses are challenged to swiftly balance the dual objectives of maximizing short-term revenue and enhancing long-term customer loyalty. Algonomy simplifies this complex dynamic by offering AI-driven actionable insights alongside specialized analytics. Born from the collaboration of Manthan, a leader in cloud analytics, and RichRelevance, a pioneer in experience personalization, Algonomy empowers retailers to significantly enhance their digital capabilities. With this innovative partnership, the potential for retailers to thrive in a competitive market has never been greater.

Media

Media

Integrations Supported

Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Argent
Decimal
Kinetica
Oracle BlueKai

Integrations Supported

Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Algonomy Social Proof Messaging
Apache Hive
BenchMark Scheduler
FarEye
Google Cloud BigQuery
HubSpot CRM
HubSpot Customer Platform
Mailchimp
Microsoft Dynamics 365
MySQL
Reddit
SAP Cloud Platform
SQL Server
Vonage Communications APIs (Nexmo)

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/cx/customer-data-platform/

Company Facts

Organization Name

Algonomy

Date Founded

2020

Company Location

United States

Company Website

algonomy.com

Categories and Features

Categories and Features

eCommerce Search

Not specified

Personalization

A/B Testing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Popular Alternatives

Popular Alternatives

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