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What is Orange Apron Media?

Collaborating with The Home Depot provides access to a vast network of 198 million distinct customers, accessible both online and through our 2,322 retail stores. Our website attracts an impressive 3.6 billion visits each year, creating a valuable platform to promote your brand. Advertisers can effectively engage with our customer base through Orange Apron Media. With our self-service options, you can utilize The Home Depot's advertising resources anytime, day or night. Moreover, you can take advantage of real-time, brand-specific analytics to rapidly refine your campaign strategies. Our committed support team is always on hand to assist with any questions you may have. In FY21, The Home Depot recorded 1.76 billion customer transactions, which significantly contributed to an extraordinary $6 billion sales increase. Typically, our advertising partners see returns that are more than double their ad investments. You can advertise through multiple channels owned by The Home Depot, including in-grid placements, sponsored product carousel ads, prominent banners at the top of pages, and customized email campaigns. This partnership offers the chance to reach specific target audiences while providing numerous opportunities for customizing your advertising strategies. Furthermore, utilizing our well-established reputation can greatly enhance your brand's visibility while driving its success even further. This synergy between your brand and The Home Depot can lead to innovative marketing solutions that foster growth and engagement.

What is Criteo Commerce Max?

Criteo Commerce Max revolutionizes the advertising landscape for brands and agencies by enabling the creation of cross-channel retail media campaigns both onsite with over 200 global retailers and offsite across thousands of respected publishers, all while utilizing a closed-loop measurement system that connects directly to real sales data from both online and brick-and-mortar stores. Acting as a centralized hub for more than 200 retailers, Commerce Max allows advertisers to effortlessly manage their onsite and offsite campaigns through a unified platform, which includes streamlined workflows and extensive reporting capabilities. Furthermore, users can tap into AI-enhanced optimization models tailored to boost revenue and effectively engage specific retailer demographics. With access to advanced commerce insights, brands and agencies can make better-informed decisions regarding their media and merchandising tactics, leading to an increase in campaign performance. This cutting-edge platform thus signifies a major advancement in the realm of retail media, paving the way for more strategic and effective advertising initiatives. As a result, it empowers users to harness data-driven strategies that can adapt to the evolving marketplace.

Media

Media

Integrations Supported

Descartes Sellercloud
Precoro
SKUPREME
Synctify

Integrations Supported

CommerceIQ
Flywheel
Google Search Ads 360
Integral Ad Science
Intentwise
LiveRamp
Microsoft Advertising
Pacvue
Quartile
Rithum
Skai
Stackline

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Criteo Commerce Max operates on a transparent pricing model. Advertisers pay on a cost-per-click (CPC) or cost-per-mille (CPM) basis depending on campaign type. Advertisers pay a platform fee to Criteo that is a percentage of the media cost.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

The Home Depot

Date Founded

2000

Company Location

United States

Company Website

www.homedepot.com/c/Retail_Media_Advertising_Solutions

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France

Company Website

www.criteo.com/platform/commerce-max/

Categories and Features

Retail Media Networks

Not specified

Categories and Features

Retail Media Networks

Not specified

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