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What is Creative|Spark?
Ipsos partners with leading brands and creative agencies during the full spectrum of the creative development process to design, evaluate, and enhance impactful campaigns that bolster brand visibility. Creative|Spark functions as a Creative Assessment tool that streamlines the creative process, allowing advertisers and agencies to quickly comprehend, evaluate, and improve their creative outputs to foster brand growth. This cutting-edge solution is currently available in various countries, including Argentina, Australia, Brazil, Canada, Denmark, France, Germany, Italy, Japan, Mexico, Poland, Russia, South Africa, South Korea, Spain, Sweden, the United Kingdom, and the United States, with future expansions to more regions anticipated. Creative|Spark assesses how effectively your creative content captures and sustains Branded Attention, while also measuring its effects on both short-term and long-term brand performance through a unique combination of cognitive responses, lingering sentiments, and immediate emotional feedback, all reinforced by metrics validated against sales data. Moreover, the platform can deliver actionable insights in as little as 24 hours, facilitating swift decision-making. This rapid reporting enables brands to quickly adjust their strategies based on the most recent evaluations of creative performance, ensuring they remain competitive and responsive in a dynamic marketplace. By leveraging such insights, brands can continually optimize their campaigns for maximum impact and engagement.
Media
No images available
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
€29/month
Free Trial Offered?
Free Version
Pricing Information
$5,900
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Otnox
Date Founded
2025
Company Location
Latvia
Company Website
otnox.com
Company Facts
Organization Name
Ipsos
Date Founded
1975
Company Location
France
Company Website
www.ipsos.digital/creative-spark
Categories and Features
Categories and Features
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management