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What is PPC Bee?

PPC Bee serves as a unified hub for managing diverse advertising campaigns across a variety of platforms. By incorporating entities and sub-entities, it simplifies the process of overseeing numerous campaigns for different clients, e-commerce sites, and global markets. You can invite any number of team members to work together on campaign management, thereby optimizing your return on investment through the identification and elimination of underperforming keywords. The intelligent PPC Tuner feature offers recommendations on which keywords to discard and which negative keywords to add to your campaigns. Gone are the days of manually crafting keywords and ad copy for each individual product; instead, you can utilize uploaded data feeds to automatically create keywords or integrate them into your advertisements. Moreover, you can easily make adjustments to the data as needed. In PPC Bee, establishing a cost-per-click (CPC) for all products at the ad group level is a straightforward task. By using variables in the Campaign structure settings, dividing a single campaign into several distinct campaigns is a seamless process, promoting enhanced customization and efficiency in your advertising approaches. This organized method not only simplifies your workflow but also significantly boosts the success of your advertising initiatives. With these powerful features, PPC Bee equips users to navigate the complexities of digital advertising with remarkable agility.

What is Google Search Ads 360?

Search Ads 360 is a holistic search management platform aimed at helping both agencies and marketers manage large-scale search marketing efforts across multiple engines and media outlets. Its efficient workflows and in-depth reporting functions enable users to carry out campaigns with ease, while the automated bidding options contribute to improved performance outcomes. By integrating with the Google Marketing Platform, users are able to oversee and track digital campaigns effortlessly from a single interface, which supports complex cross-channel buying, reporting, and attribution efforts. Without the use of Search Ads 360, advertisers would encounter the significant hurdle of managing ads and keywords individually on each search engine, leading to a complicated assessment of performance metrics across various platforms. Furthermore, forgoing this platform would result in missing out on its sophisticated automated bidding techniques that provide a competitive edge. Leveraging Search Ads 360 not only helps you conserve time and reduce complexity, but it also empowers you to make better-informed decisions, ultimately leading to a substantial increase in your Return on Investment (ROI) in search marketing. Consequently, the advantages offered by Search Ads 360 make it an indispensable resource for optimizing the effectiveness of search campaigns, solidifying its value in the digital marketing landscape. This platform truly transforms the way marketers approach their search initiatives, ensuring they achieve the best possible results.

Media

Media

Integrations Supported

5X
AdMedia
Adsby
Botster
Channable
Datahive360
DinMo
Google
Google Ads
Google Analytics 360
Google Marketing Platform
Kleene
MSIGHTS
Openbridge
SpeedPPC
Spider AF
Supermetrics
Tealium Customer Data Hub
Telmetrics
Windsor.ai

Integrations Supported

5X
AdMedia
Adsby
Botster
Channable
Datahive360
DinMo
Google
Google Ads
Google Analytics 360
Google Marketing Platform
Kleene
MSIGHTS
Openbridge
SpeedPPC
Spider AF
Supermetrics
Tealium Customer Data Hub
Telmetrics
Windsor.ai

API Availability

Has API

API Availability

Has API

Pricing Information

$40 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PPC Bee

Date Founded

2015

Company Location

Czech Republic

Company Website

www.ppcbee.com

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

support.google.com/searchads/answer/1187512

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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