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What is ParcelWILL?

ParcelWILL, formerly ParcelPanel, is CWILL’s flagship post-purchase growth platform created for Shopify direct-to-consumer brands. It consolidates order tracking, returns and exchanges, and shipping protection into a unified system that enhances the customer journey after checkout. Instead of sending customers to external carrier pages, merchants can deliver fully branded tracking experiences that reinforce trust and increase engagement. Proactive shipping updates significantly reduce WISMO tickets, lowering customer support costs and freeing up team resources. The platform’s exchange-first returns workflows help businesses retain revenue by encouraging size swaps, store credit, and alternative product selections rather than refunds. A self-service returns portal automates approvals and communications, streamlining operations and improving customer satisfaction. Shipping protection safeguards orders from theft, loss, damage, or delays, protecting both margins and brand reputation. With integrations across 50+ Shopify apps and access to 1,400+ global carriers, ParcelWILL fits seamlessly into existing ecommerce stacks. Built for Shopify certification guarantees reliability, performance, and compliance with Shopify’s highest standards. Beyond operational efficiency, the platform turns tracking pages and return emails into marketing touchpoints that drive upsells and repeat purchases. Trusted by more than 50,000 DTC brands worldwide, ParcelWILL consistently delivers measurable gains in retention and revenue recovery. By transforming post-purchase friction into loyalty-building experiences, ParcelWILL helps ecommerce brands convert operational challenges into competitive advantages.

What is CWILL?

CWILL is a comprehensive customer retention platform designed to help Shopify brands transform post-purchase moments into long-term revenue opportunities. Previously operating as Channelwill, CWILL now unifies its suite of ecommerce tools under one cohesive brand focused on retention-driven growth. The platform includes solutions for order tracking, returns and exchanges, shipping protection, loyalty programs, referrals, and AI-powered business intelligence. By delivering branded tracking experiences, merchants can reduce “Where is my order?” inquiries and increase repeat purchases. Its returns management system helps businesses recover lost revenue by encouraging exchanges and store credit instead of refunds. Shipping protection features minimize operational losses while enhancing buyer confidence at checkout. CWILL’s loyalty and referral tools incentivize repeat engagement, helping brands lift customer lifetime value and lower acquisition costs. Automated review requests and user-generated content features build trust and social proof to drive higher conversion rates. AI-powered upsells and personalized recommendations create tailored shopping journeys that resonate with each customer. The platform replaces fragmented apps with a unified retention engine that simplifies operations and maximizes impact. Trusted by over 30,000 customers worldwide and impacting billions in annual revenue, CWILL is built to scale with high-growth ecommerce brands. With top-tier Shopify certifications, strong customer ratings, and round-the-clock support, CWILL positions itself as the go-to hub for sustainable ecommerce growth.

Media

Media

Integrations Supported

Klaviyo
Shopify
Shopify Plus
WooCommerce
Yotpo
Zendesk
Axis LMS
DSers
Dianxiaomi
Facebook
Flits
Google Ads
Growave
Judge.me
Loox
PayPal
Pinterest
SEOWILL
Shopify Email
Weglot

Integrations Supported

Klaviyo
Shopify
Shopify Plus
WooCommerce
Yotpo
Zendesk
Axis LMS
DSers
Dianxiaomi
Facebook
Flits
Google Ads
Growave
Judge.me
Loox
PayPal
Pinterest
SEOWILL
Shopify Email
Weglot

API Availability

Has API

API Availability

Has API

Pricing Information

$11 per month
Free Trial Offered?
Free Version

Pricing Information

$9.99 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

CWILL

Date Founded

2014

Company Location

United States

Company Website

www.cwill.com/parcelwill/

Company Facts

Organization Name

CWILL

Date Founded

2014

Company Location

United States

Company Website

www.cwill.com

Categories and Features

Returns Management

3PL / ERP Integration
Automated Exchanges
Branded Experience
Custom Return Policy
Inventory Management
One-Click Returns Processing
Returns Analytics
Shopper Self-Service
Smart Data Collection

Categories and Features

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