Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • GWI Reviews & Ratings
    201 Ratings
    Company Website
  • Qloo Reviews & Ratings
    23 Ratings
    Company Website
  • LS Retail Reviews & Ratings
    212 Ratings
    Company Website
  • Servers.com by Nexcess Reviews & Ratings
    15 Ratings
    Company Website
  • QUODD Reviews & Ratings
    1 Rating
    Company Website
  • Careerminds Reviews & Ratings
    46 Ratings
    Company Website
  • Click2Mail Reviews & Ratings
    55 Ratings
    Company Website
  • FAMCare Human Services Reviews & Ratings
    25 Ratings
    Company Website
  • D&B Connect Reviews & Ratings
    188 Ratings
    Company Website
  • SurveyLegend Reviews & Ratings
    1,884 Ratings
    Company Website

What is Parrot Analytics?

Our services empower media organizations to elevate their strategies, utilized by major studios, networks, and OTT platforms to optimize their monetization decisions through an in-depth understanding of content. Partnering with Parrot Analytics allows you to effectively harness demand measurement, positioning you for success in the fiercely competitive global attention economy. The DEMAND360 platform aggregates and scrutinizes consumption and engagement data from billions of television fans worldwide on a daily basis, providing unmatched insights into audience demand across diverse platforms. Through DEMAND360, we capture demand indicators from every country, ensuring that even local productions receive global exposure. We evaluate total market demand across various viewing formats, including SVOD, AVOD, linear, and cable channels. Our pioneering approach has established a cohesive global measurement standard that integrates signals from consumer research, peer-to-peer streaming and downloads, and social media interactions, thereby revolutionizing how companies understand audience behavior. This extensive framework not only refines strategic planning but also cultivates a stronger bond between media organizations and their viewers, ultimately leading to more impactful content creation. Furthermore, our commitment to innovation ensures that you remain at the forefront of industry trends and audience preferences.

What is Kinetiq?

Those who innovate and challenge themselves to ask the toughest questions recognize the importance of having extensive data readily available. By leveraging the world's largest integrated television intelligence network, you can significantly improve the efficacy of your TV investments. Kinetiq efficiently gathers all television exposure, seamlessly combining paid, earned, and owned media into a unified platform. Formulate your strategy with a truly all-encompassing view of your visibility and the competitive landscape. Track the timing and placement of your advertisements while analyzing the influence of your television investments on audience behavior. Assess your return on investment for both paid and earned sponsorships in near real-time across any market. Keep tabs on your brand's earned media, from minor mentions to major stories, ensuring you're always informed. With immediate access to what is being aired on over 2,500 channels in more than 85 countries, Kinetiq goes beyond conventional ad metrics. It allows you to effectively capture mentions, track logo placements, and distinguish between paid and earned media instantaneously, facilitating quick and informed decision-making. This functionality not only empowers brands to adapt swiftly but also enables them to fine-tune their strategies based on real-time insights, ensuring they remain competitive in a fast-paced market. The integration of such capabilities is essential for brands aiming to maintain relevance and leverage every opportunity in their advertising efforts.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Online Training

Company Facts

Organization Name

Parrot Analytics

Date Founded

2013

Company Location

United States

Company Website

www.parrotanalytics.com

Company Facts

Organization Name

Kinetiq

Date Founded

2002

Company Location

United States

Company Website

kinetiq.tv/

Categories and Features

Audience Intelligence

Not specified

Media Monitoring

Not specified

Categories and Features

Media Monitoring

Not specified

Owned Media

Not specified

Popular Alternatives

Meltwater Reviews & Ratings

Meltwater

Meltwater Group

Popular Alternatives

NewsRadar Reviews & Ratings

NewsRadar

pressrelations
Factiva Reviews & Ratings

Factiva

Dow Jones