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What is Parrot Analytics?

Our services empower media organizations to elevate their strategies, utilized by major studios, networks, and OTT platforms to optimize their monetization decisions through an in-depth understanding of content. Partnering with Parrot Analytics allows you to effectively harness demand measurement, positioning you for success in the fiercely competitive global attention economy. The DEMAND360 platform aggregates and scrutinizes consumption and engagement data from billions of television fans worldwide on a daily basis, providing unmatched insights into audience demand across diverse platforms. Through DEMAND360, we capture demand indicators from every country, ensuring that even local productions receive global exposure. We evaluate total market demand across various viewing formats, including SVOD, AVOD, linear, and cable channels. Our pioneering approach has established a cohesive global measurement standard that integrates signals from consumer research, peer-to-peer streaming and downloads, and social media interactions, thereby revolutionizing how companies understand audience behavior. This extensive framework not only refines strategic planning but also cultivates a stronger bond between media organizations and their viewers, ultimately leading to more impactful content creation. Furthermore, our commitment to innovation ensures that you remain at the forefront of industry trends and audience preferences.

What is Mynewsdesk?

Mynewsdesk is the ultimate all-encompassing platform designed to meet all of your public relations and communication needs. By leveraging our AI-driven technology alongside a rich database of journalists and excellent SEO capabilities, we enable you to enhance your outreach and measure the effectiveness of your PR campaigns. Create compelling press releases, news articles, and engaging blog posts that capture attention, while organizing all your published press materials in a sleek newsroom format. Broaden your audience reach with our extensive journalist database and powerful SEO features, as our smart technology links your content to the right journalists both internationally and locally. Keep track of your media presence, implement a data-focused strategy for your PR efforts, and generate reports that showcase the effectiveness of your communications. Boost your brand's visibility through the content marketing services offered by Mynewsdesk's skilled content agency, which excels in strategic development, content creation, and brand enhancement. Utilizing Mynewsdesk for distributing press releases and news in an aesthetically pleasing newsroom format can also lead to better search engine rankings. With a focus on adapting to the ever-changing landscape of public relations, Mynewsdesk guarantees that your communication strategies are not only effective but also prepared for the future. This forward-thinking approach ensures that you remain competitive and relevant in today’s dynamic market.

Media

Media

Integrations Supported

Shift

Integrations Supported

Shift

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Parrot Analytics

Date Founded

2013

Company Location

United States

Company Website

www.parrotanalytics.com

Company Facts

Organization Name

Mynewsdesk

Date Founded

2002

Company Location

Sweden

Company Website

www.mynewsdesk.com/us

Categories and Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Categories and Features

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Public Relations

Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder

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