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What is Passendo?

Passendo has emerged as the leading platform in Europe for monetizing newsletter assets since its inception in 2016, created by two pioneers in the realm of digital advertising. Our cutting-edge email ad server and supply-side platform (SSP) have received numerous accolades and play a vital role in generating value for both publishers and advertisers globally, with access to more than 4,000 premium newsletters from publishing houses. By partnering with notable media publishers worldwide, we open up opportunities for new revenue streams through the often-overlooked channel of in-email advertising, enabling brands to reach new audiences and uncover exciting marketing avenues. We provide a wide range of essential features, such as detailed campaign management that includes A/B testing, multiple pricing structures like CPM, CPC, and CPA, as well as sponsorship alternatives. Users have the capability to customize the look of Native and Display formats for each ad, and they can take advantage of in-depth reporting on advertisers, campaigns, and overall performance metrics. Furthermore, our platform allows users to negotiate direct agreements with their network of publishers, offering complete control and transparency through Inclusion and Exclusion filters. This level of customization ensures that advertisers can adapt their demand strategies effectively to cater to distinct markets and industry verticals, significantly boosting their advertising success. In essence, Passendo not only optimizes ad placements but also empowers users to take full advantage of the dynamic digital advertising landscape.

What is DTScout?

Bringing together leading data firms around the world with numerous small and mid-sized publishers enables precise marketing to the right audiences across multiple channels. By leveraging structured information about hundreds of millions of global users, it becomes possible to improve user experiences through customized advertisements while also boosting revenue streams. Whether you require standardized or bespoke data solutions, effectively scaling your platform is within reach. It is vital to ensure that your messaging targets the appropriate demographics; DTS data not only strengthens your market presence but also positions you for growth into new territories. Choosing personalized and relevant advertisements not only enhances your revenue but also elevates your users’ engagement online. We prioritize online privacy and support user empowerment by providing informed choices; our data methodologies exclude personally identifiable information (PII) and comply with voluntary privacy standards. DTS operates as a centralized hub, linking you to millions of publishers and enabling over a billion daily interactions, thereby solidifying your business's footprint in the digital domain. Additionally, our dedication to ethical data practices and privacy guarantees that advertisers and users can interact in a reliable and secure environment, fostering trust and enhancing the overall quality of digital advertising. In this rapidly evolving digital landscape, maintaining a strong ethical stance on data usage is not just beneficial but essential for long-term success.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

€500 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Passendo

Date Founded

2016

Company Location

Denmark

Company Website

passendo.com

Company Facts

Organization Name

DTScout

Date Founded

2014

Company Location

Israel

Company Website

www.dtscout.com

Categories and Features

Categories and Features

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