Top Passendo Alternatives

We specialize in providing fully in-house developed advertising technology solutions specifically designed to tackle the key challenges encountered by publishers and advertisers on a global scale. Our innovative products emphasize user privacy while aiming to increase revenue for publishers and maximize return on investment for advertisers. With an exclusive design platform and a passionate team of talented designers and creative minds, we create eye-catching advertisements that differentiate themselves in the crowded ad tech market. Discover unmatched creativity that is not available anywhere else in the sector, alongside strategic ad placements in top-tier media outlets worldwide. Our methodology prioritizes privacy, focusing on empowering high-quality media to effectively expand their revenue streams. By leveraging prominent placements in esteemed media channels, we help you reach your target audience broadly, lifting your brand's visibility significantly. Furthermore, our EXTE Hubs feature specialized sets of solutions, all crafted in-house, designed to address particular needs within the advertising technology arena. Employing our advanced machine learning technology, we can precisely pinpoint target audiences and deliver tailored messages that resonate deeply with users, ensuring your advertising initiatives are both impactful and engaging. In the fast-paced digital landscape of today, our dedication to innovation and privacy is fundamental to our mission, driving us to continually enhance our offerings and redefine advertising standards. Our relentless pursuit of excellence positions us to lead the way in a dynamic industry.

PX stands as the pioneering transparent platform for customer acquisition, offering a unified marketplace where businesses can connect with numerous reputable sources to gain new customers. This innovative company caters to marketers aiming to expand and enhance their customer reach, particularly within the Home Services and Financial Services sectors. Acting as an open marketplace for lead exchanges, PX bridges thousands of publishers and advertisers in a collaborative network, processing millions of consumer inquiries each month across diverse industries such as Financial Services, Insurance, and Home Security. Originally founded as part of ReviMedia during its 2010 launch, PX became an independent entity in 2016, with its main office located in New York City alongside additional locations in Los Angeles and Odessa, Ukraine. The platform continues to evolve and adapt to the ever-changing landscape of customer acquisition, solidifying its position in the market.

FatTail is transforming the advertising sector by developing and implementing innovative solutions for sales, operations, and marketplace management, empowering publishers to take control of their business. At the core of our service offerings is a flexible Revenue Management Platform aimed at enhancing monetization, improving oversight, and promoting scalability. Our software is tailored to integrate seamlessly with your pre-existing processes, allowing you to operate more swiftly, efficiently, and profitably without disrupting your established business practices. As a leading global entity in advertising technology, FatTail provides the sole integrated platform that caters to both direct and programmatic supply needs. Our cloud-based services grant publishers extensive control over media planning, sales, and revenue management across a variety of advertising products and channels. Additionally, we offer exclusive inventory from top-tier brands for buy-side systems, ensuring quality and reliability in every transaction. By emphasizing adaptability and operational efficiency, FatTail is dedicated to reshaping how publishers interact with the advertising ecosystem, ultimately fostering a more effective advertising experience for all stakeholders involved.

Media.net is recognized as a leading global sell-side platform that connects publishers, advertisers, and users while fostering a fair and open web environment. It offers a wide range of monetization strategies, including display, native, and video advertising, aimed at maximizing revenue for content creators. The platform's innovative ad formats utilize contextual targeting methods to show pertinent advertisements based on the surrounding content, effectively eliminating the reliance on cookies. Advertisers gain direct access to premium inventory, enabling them to target specific audiences at various stages of the marketing funnel. Furthermore, Media.net's sophisticated AI-powered yield optimization tools and comprehensive control panel allow publishers to gain an in-depth view of their monetization strategies. Partnerships with leading verification and measurement firms enhance the ability to assess campaign effectiveness accurately. With a dedicated team of over 500 engineers, Media.net is committed to continuous innovation and growth as it navigates the rapidly changing digital landscape. Their proactive approach to market fluctuations reinforces their position as a leader in the industry while also setting a standard for others to follow.

We simplify the process of ad management for users. Our AdServer is designed to handle both inventory and demand efficiently. Our comprehensive technology stack caters specifically to Ad Network Owners and Media Holdings. It includes an integrated data management tool for audience collection and segmentation, enabling more targeted advertising strategies. Our proprietary RTB platform is rich in features, providing access to extensive inventory sources, transparent tools for campaign management, and exceptional targeting options. We deliver optimal enterprise-level ad tech solutions that facilitate effective programmatic purchasing. Additionally, Admixer.HB+, our header-bidding platform, empowers publishers to enhance their ad revenue significantly. With Admixer.HB+'s competitive marketplace, intuitive management tools, and emphasis on user experience, publishers can successfully meet their digital advertising objectives while maximizing their income potential.

AdMedia offers a robust advertising network that connects brands with over 200 million U.S. users through various solutions such as search, native, contextual, mobile, video, shopping, and remarketing. The platform emphasizes brand safety, transparency, and performance-driven traffic by leveraging first-party data and partnering with select publishers. In addition, AdMedia supports extensive campaign management, which includes maintaining accounts, optimizing performance, and providing detailed reporting to help advertisers effectively engage users across multiple devices and channels, even extending their reach to Facebook users beyond the platform. The company collaborates with top tracking services to improve return on investment while meeting a range of advertising goals. Careful selection of publishers and partnerships is made to ensure brand safety, providing complete transparency regarding traffic origins. With comprehensive management, optimization, and reporting processes established, our primary objective is to prioritize your satisfaction and performance, enabling seamless tracking of your campaign's achievements. Furthermore, we are committed to refining our strategies based on client feedback to enhance your overall advertising experience and ensure that we meet your evolving needs.

Sonobi functions as an autonomous technology company dedicated to consumers, creating a fair and equitable media marketplace that enables direct interactions between advertisers and individuals. Its JetStream technology is transforming traditional advertising by moving away from impression-based frameworks to those focused on individual consumer engagement. By partnering with the top 250 premium media properties recognized by comScore in collaboration with Fortune 500 companies, Sonobi's JetStream platform promotes direct partnerships between publishers and marketers, allowing them to craft and execute highly effective communication campaigns aimed at the essential target — the consumers themselves. This groundbreaking platform eliminates unnecessary intermediaries in the advertising technology sector, greatly improving transparency and efficiency in media campaign execution. JetStream also enhances consumer engagement during critical moments and provides publishers and advertisers with sophisticated forecasting, planning, and activation tools necessary for identifying high-value consumers throughout the open web. In this way, Sonobi is not merely reshaping the advertising landscape; it is also ensuring that interactions with consumers are not only more significant but also more relevant, thereby fostering a more personalized advertising experience. This focus on improving consumer relevance marks a significant shift in how advertising can be approached in the digital age.

By placing the needs of publishers at the forefront, we enable our clients to fully realize the potential of their digital assets while providing marketers with straightforward access to high-quality inventory. Our dedication to tackling the most pressing challenges in the sector has established us as frontrunners in sell-side innovation throughout the years. We offer vital audience insights and sophisticated machine-learning algorithms that enhance monetization across a variety of devices, channels, and ad formats. PubMatic has created a global framework aimed at fostering meaningful connections among consumers, content, and brands on a large scale. It is essential to equip you with the necessary tools for making informed and strategic decisions. Our product vision strives to furnish clients with a holistic advertising technology stack. Additionally, we have crafted a flexible system where each component can be customized and expanded to address specific requirements. This adaptability not only ensures that our clients can keep pace with the rapidly changing environment but also empowers them to seize new opportunities for growth and success. The future of advertising is not just about technology; it's about creating lasting partnerships that drive mutual success.

AdsWizz emerges as a comprehensive digital audio advertising platform that provides tailored solutions for advertisers, publishers, and podcasters. Utilizing the AudioMatic DSP, advertisers can seamlessly plan, buy, evaluate, and optimize their audio marketing campaigns, gaining access to premium inventory from esteemed audio publishers. The platform boasts advanced targeting capabilities such as mood-based targeting, predictive podcast audiences, weather-related targeting, and segments designed for multicultural demographics, all of which greatly enhance campaign precision. Moreover, AdsWizz includes attribution tools like Second Screen retargeting and interactive advertisements such as ShakeMe, allowing for real-time evaluation of ad performance and listener engagement. For podcasters, AdsWizz offers a robust monetization strategy with improved targeting, accurate forecasting, and detailed reporting tools, all aimed at maximizing revenue and fostering business development. With its wide array of features, AdsWizz proves to be an invaluable ally for those seeking to effectively navigate the intricate landscape of digital audio advertising. Ultimately, the platform’s innovative approach positions it as a leader in the evolving audio advertising space.

Sovrn offers a diverse array of advertising solutions, technologies, and services tailored for a wide variety of content creators, which helps them generate revenue, grow their businesses, and access a vast pool of data that provides insightful analytics. We understand the importance of unique storytellers, a belief that resonates with the advertisers who choose to partner with us. Our dedication is towards fostering fair and transparent advertising practices, supporting net neutrality, and cultivating strong connections between publishers and advertisers. Regardless of whether you are a seasoned publishing professional or just starting out, we are committed to helping you effectively monetize your content. Our services feature header bidding, server-to-server bidding, and waterfall advertising methodologies. By partnering with top-quality, independent publishers, you can significantly enhance your campaign reach and engage with a responsive audience. We support display, mobile, and video campaigns through our esteemed, certified exchange. Additionally, some of the most respected websites and leading brands around the world depend on Sovrn for exceptional value and measurable results, ensuring mutual benefits from each partnership. Through our innovative tools, content creators can unlock their potential and achieve heightened success in the ever-evolving digital landscape, ultimately leading to a more sustainable business model.

The All-Inclusive Advertising Solution is a software suite tailor-made for both advertisers and agencies. This comprehensive array of interconnected tools allows you to identify, track, and engage with your desired audience across multiple platforms. Our advertising technology platform is distinguished by its unparalleled transparency and accessibility in the current market. Each individual component is not only equipped with powerful features but also collaborates seamlessly with other elements in our advertising network to deliver exceptional results. Moreover, our flexible model allows for integration with other leading technologies and services, ensuring you achieve the best possible performance. With a strong international footprint, we offer customized support while being acknowledged as one of the largest privately-owned independent firms in the global advertising technology landscape. This rare blend of local insight and worldwide connectivity truly differentiates us within the competitive industry. With our commitment to innovation and client satisfaction, we continue to evolve to meet the ever-changing needs of our clients.

SmartyAds provides a comprehensive programmatic solution designed to simplify the advertising process for both publishers and advertisers alike. After more than seven years of development, it now encompasses all essential tools required for successful campaigns, including Demand-Side Platforms (DSP), Supply-Side Platforms (SSP), Data Management Platforms (DMP), and White Label Solutions. With these integrated platforms, users can efficiently manage their advertising strategies by focusing on specific audiences, locations, and trading methods. This streamlined approach significantly enhances the speed at which users can reach their advertising objectives. Ultimately, SmartyAds empowers clients to maximize their campaign potential in a competitive market.

REXRTB stands out as an advanced Ad Serving System specifically designed for both media buyers and sellers seeking optimal results. Its comprehensive toolkit caters to the needs of supply and demand partners alike, enhancing the management and oversight of advertising media and assets. The platform supports a diverse range of formats, channels, and models, making it adaptable to various advertising strategies. Recently, REXRTB has rolled out an innovative ad serving technology that integrates all the crucial features commonly found in third-party solutions. Through its Supply-Side Platform (SSP), supply partners can effectively showcase their traffic while easily connecting to numerous demand-side platforms. All OpenRTB formats are available, including Display, Mobile, Video, Native, and Popunder/Popup ads. The user-friendly dashboard provided by REXRTB empowers supply partners to manage their inventory with ease, thereby optimizing revenue by delivering the most relevant ads. Users also have the option to create a customized SSP that aligns with their specific business goals. Furthermore, REXRTB's White Label Demand-Side Platform (DSP) enables users to develop and manage multiple campaigns, perform real-time analyses and optimizations, and gain a thorough understanding of campaign performance metrics. This extensive feature set establishes REXRTB as a holistic solution for enhancing advertising efficiency and effectiveness in a competitive landscape. In an ever-evolving digital marketplace, REXRTB remains committed to continuous improvement and innovation, ensuring that its users stay ahead of industry trends.

Magnite is recognized as the leading independent platform for sell-side advertising in the world. We are dedicated to supporting your success across diverse channels and formats, customized to fit your unique requirements. Our strategy is distinctly collaborative; instead of competing with you, we partner with you, granting you full access to our advanced technology and knowledgeable teams who help you stay ahead in the market. With our extensive experience, we provide invaluable insights, while our independence guarantees that you receive impartial guidance without any hidden fees or obstacles, allowing your investments to yield greater returns. By collaborating with us, you benefit from our expansive global presence, strong brand protection, and sophisticated tools designed to connect you with your target audiences, regardless of their location. Magnite (NASDAQ: MGNI) combines the programmatic strengths of Rubicon Project with the streaming capabilities of Telaria, allowing publishers to effectively monetize their content across various platforms, such as desktop, mobile, audio, and connected TV. This all-encompassing approach ensures that content creators can fully realize their revenue potential while crafting engaging experiences for their audiences, ultimately fostering a thriving ecosystem for both advertisers and publishers alike.

Adtelligent empowers publishers by fostering technology independence, enabling them to connect with demand seamlessly while avoiding hidden fees and preserving their revenue. Our platform is equipped with strong ad serving features, innovative header bidding options, and a variety of tools that facilitate alternative routes for buyers. With a focus on maximizing revenue and streamlining integration, we have developed an open platform specifically aimed at managing Header Bidding efficiently. Although the advancements in programmatic advertising and data utilization have significantly enhanced efficiency for advertisers, they have also imposed substantial costs on media owners. In their quest for revenue growth, many publishers have sacrificed their independence, forming intricate partnerships with demand partners and intermediaries. This transition has caused publishers to lose oversight over the sale of their audience to prospective buyers, threatening the core principles of their business model. Additionally, by prioritizing immediate profits through these partnerships, publishers may jeopardize their long-term viability and financial health in an ever-changing digital environment. Ultimately, it is crucial for publishers to reclaim control and navigate this landscape with strategies that ensure lasting success.

Sharethrough delivers innovative programmatic display and video advertisements that seamlessly integrate while still standing out. We enable both publishers and marketers to effectively update their advertising methods to engage and maintain their target audiences. Our selection process for ad placements is meticulous, ensuring we find the most suitable locations for each advertisement. Once these optimal spots are identified, our technology springs into action, utilizing a Dynamic Ad Template that adapts the advertising message to harmonize with its environment, thereby maximizing performance. Our native advertising™ solutions are expertly crafted to scale and connect with all demographic groups. For buyers looking to harness the advantages of native advertising™ using their existing creative assets, Enhanced Ads provide an excellent alternative. When Sharethrough is chosen as a standard display or outstream source, your advertisements will automatically conform and optimize for peak performance. This ensures that every campaign achieves its full potential, engaging audiences in a meaningful way.

Imonomy was founded on the belief that images can create profound connections among online users in ways that are both engaging and impactful. By merging semantic programming with contextual analysis and leveraging extensive Big Data analytics, we have crafted an advanced In-Image platform that enhances the ecosystem for publishers, advertisers, and users. Our goal is to tap into every image on the internet to extract significant value from them. We firmly believe that thriving in the digital space depends on meeting the needs of the three core market players: publishers, advertisers, and users. The success of our image solutions for these groups ultimately magnifies the achievements of each participant. Overlooking even one stakeholder could threaten the stability of the others involved. Continuously meeting the unique requirements of each group in such a rapidly changing landscape is a formidable challenge, yet it's a challenge we wholeheartedly welcome. By navigating these complexities, we strive to create a triumvirate of successes that uplifts the entire industry ecosystem. This comprehensive strategy guarantees that the innovations we make in image technology resonate positively with every participant in the digital realm, fostering collaboration and shared growth.

Publift is an innovative programmatic advertising technology firm that collaborates with digital publishers to boost their advertising revenues. Established by two former Google employees, Publift offers a user-friendly, proprietary software platform that enables publishers to concentrate on crafting engaging content for their audiences while minimizing the time spent on managing the advertising income essential to their operations. Through a single Fuse tag, publishers gain access to an extensive array of advertising technology, including header management, header bidding, open bidding, ad layout optimization, and brand safety features, all conveniently managed from one dashboard. Fuse uniquely empowers publishers to enhance and oversee their advertising technology, featuring intuitive integrations such as multivariate testing, integration with content management platforms, alert monitoring, and automated bidding optimization. As a testament to its effectiveness, our platform has facilitated an impressive average revenue growth of 60% for clients year-over-year, proving its value in the competitive digital landscape.

RhythmOne emerges as a leader in delivering cutting-edge digital advertising solutions across multiple screens. By concentrating on advanced television and utilizing one of the most robust programmatic platforms, we empower brands to connect meaningfully with their audiences, improving outcomes for both advertisers and publishers on a range of devices. RhythmOne has consistently been acknowledged for its excellence, recently achieving the top ranking in Pixalate's Global Seller Trust Index. Discover how we cultivate brand-safe environments for our partners and clients. As the world of Connected TV transitions into the realm of Advanced TV, YuMe by RhythmOne provides extensive reach, accurate targeting, customized creative options, and unique measurement tools, enabling brands to smoothly expand their linear television and multiscreen digital video strategies to engage connected viewers. Moreover, RhythmInfluence by RhythmOne connects marketers with passionate influencers who adeptly weave branded stories into the trusted content and social media platforms that audiences interact with, creating powerful results that resonate deeply. Through these innovative approaches, we continually aim to transform the advertising experience for both brands and consumers, fostering a more engaging and effective marketing landscape. Ultimately, our commitment to excellence drives us to push the boundaries and redefine what is possible in the advertising industry.

Auxo Ads, a product of Cyber Media Research and Services Limited (CMRSL), is an advanced supply side platform (SSP) that leverages AI and machine learning technology to enhance ad bidding for publishers while ensuring a seamless user experience. By utilizing Auxo Ads, publishers can effectively optimize their advertising inventory, thus boosting their revenue through both programmatic and high-quality direct orders. The platform empowers publishers to efficiently manage their ad inventory, catering to the needs of direct programmatic buyers and various ad networks simultaneously. Additionally, publishers benefit from a comprehensive reporting system that offers in-depth analytics, enabling them to make informed decisions to maximize their revenue potential. With its innovative features, Auxo Ads stands out as a vital tool for any publisher seeking to navigate the complexities of digital advertising.

Insticator presents cutting-edge monetization solutions tailored for publishers, allowing them to elevate their advertising revenue while enhancing audience interaction through the provision of more engaging content. By nurturing community development in tandem with financial prosperity, Insticator Commenting guarantees that both publishers and their users reap the rewards of its offerings, which encompass 24/7 human moderation and compelling advertisements. This platform harnesses programmatic advertising to facilitate personalized interactions, featuring a distinctive engagement unit that provides complimentary custom content aimed at keeping users on the site for longer durations. Weekly updates featuring trivia and poll questions ensure the content remains dynamic and pertinent, enabling publishers to acquire crucial insights into their audience's preferences. With an extensive selection of ad sizes and interactive tools, we empower publishers to effectively amplify their advertising revenue. Additionally, our comprehensive brand safety protocols and defenses against ad blockers ensure the provision of premium ad inventory, allowing publishers to optimize their advertising potential without sacrificing user experience. By seamlessly integrating these components, Insticator not only fosters financial advancement but also builds a dedicated audience community that consistently engages with the platform. Ultimately, this dual focus on revenue generation and user satisfaction positions Insticator as a leader in the monetization landscape.

We are raising the bar in the digital advertising space. As a fully integrated programmatic advertising platform, we bring integrity, transparency, and ethical standards to the landscape, tackling major issues that the industry encounters. Our approach is designed not only for present-day performance but also to pave the way for future advancements. We remain in a constant state of innovation, swiftly adapting to our clients' needs with flexibility, promptness, simplicity, and extensive knowledge, all focused on maximizing value and operational efficiency. EMX is recognized as a leading global and independent supply source, serving as the access point for programmatic advertising purchases on CTV, Video, and Display across various screens and devices. By linking sellers to a worldwide advertising ecosystem, EMX employs our proprietary marketing technology, enabling you to enhance your advertising inventory returns across multiple formats and platforms while ensuring complete control and transparency. Our dedication to excellence keeps us at the leading edge of the ever-changing industry landscape. Furthermore, we believe that fostering strong partnerships with our clients is essential to navigating the complexities of the digital advertising world effectively.

Are you struggling to optimize yield across different channels, create effective inventory and pricing strategies, and improve your tracking and billing systems? These components are critical for the success of any advertising business. Acknowledging this demand, Operative has developed the Operative Digital Platform, specifically designed to integrate with your existing operations while steering you toward your future goals. While the idea of transitioning may seem overwhelming, Operative ensures you can be fully functional in just 8 weeks, thanks to our dedicated automation tools for migration and a dependable, scalable implementation process. There’s no need to postpone evaluating your post-DSM environment; you can move to your new platform ahead of the deadline, which will facilitate reporting and optimize processes throughout your organization. Operative has a proven track record of assisting clients in achieving substantial returns on investment by leveraging the Operative.One® platform to efficiently manage their digital advertising operations, ensuring that your business is prepared for both current and future challenges. By opting for Operative, you not only enhance your operational efficiency but also equip your business to excel in a constantly changing marketplace. This partnership enables you to focus on your core business while we handle the complexities of digital advertising management.

Our supplier technology offers an integrated platform that facilitates effortless access to demand and efficient distribution across multiple endpoints. Utilize our technology to forge direct relationships with buyers, reduce fragmentation, and leverage both first- and third-party data sources. FreeWheel provides extensive capabilities that streamline the entire sales process, from strategic planning through to outcome assessment. Amplify the value of your inventory by employing advanced data enablement solutions. With a focus on centralized inventory management, you can strategically plan and forecast targeted campaigns while utilizing both first- and third-party data. Increase revenue by harnessing aggregated API connections to current buyers as well as new demand partners. Manage your inventory effectively across all devices with workflows that guarantee seamless system-to-system transaction delivery for orders, adjustments, and makegoods. Unify your inventory and advertising decision-making across all screens and platforms, unlocking additional revenue potential. Assess the effectiveness of your campaigns and leverage insights to inform your future strategies. This comprehensive approach not only keeps you competitive but also positions you for sustained growth in an evolving marketplace. By continuously adapting to changes and utilizing data-driven insights, you can ensure long-term success.

Modern consumers expect innovations that exceed previous standards. With Wunderkind, formerly known as BounceX, you can accurately identify and engage with the visitor behind each interaction in real-time. By differentiating between customers and potential buyers, you can customize your strategy, whether they are shopping in a physical store or browsing online, all without requiring a login. Utilize real-time intent signals to enhance experiences that encourage your most interested visitors to complete a purchase; if they appear uncertain, we gather their email addresses for future engagement. As you collect insights from a broader audience and grow your email list, you will be able to deliver precise behavioral marketing messages that reach a larger pool of potential customers, seamlessly connecting their shopping experiences across different sessions and devices. Building a direct relationship with your website visitors helps you effectively capitalize on the time they spend on your site through engaging advertisements that improve their experience instead of interrupting it. By prioritizing high-quality ad placements, you can experience extraordinary outcomes. Our ad units react to user behavior and guarantee full viewability, optimizing your Return on Advertising Spend (RoAS) like never before. This cutting-edge strategy not only meets but anticipates the changing expectations of consumers, allowing businesses to thrive in a competitive market. As a result, investing in such tools can lead to significant growth and customer loyalty.

We combine technology, data, creativity, and service to improve both performance and efficiency within the interconnected realms of CTV, linear, and digital media. Our platform reduces the financial and operational challenges brought on by unnecessary intermediaries, tackles fragmentation issues, and offers outstanding consultative support, which is always available to guide you through the ever-changing landscape of privacy and technology. The Nexxen technology stack provides solutions designed for each stage of the supply chain journey—from planning and activation to optimization and measurement—allowing clients to use each component independently based on their specific needs. This adaptability guarantees that clients can effectively modify their strategies, thereby maximizing their potential in a rapidly shifting market landscape, and supports them in achieving their goals more efficiently.

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Xandr, a branch of Microsoft, operates as a global advertising company that provides a technology-driven platform enriched with data, designed to foster a marketplace for premium advertising. This cutting-edge platform is dedicated to optimizing returns for both advertisers and publishers, while steadfastly adhering to the ideals of an open marketplace and championing the global open web. Among the key products offered by Xandr are Invest DSP, Monetize SSP, and Curate, all of which enable advertisers to connect effectively with their desired audiences and assist publishers in boosting their revenue. With a strong worldwide presence, Xandr is strategically positioned as a vital partner for brands aiming to expand their international reach and enhance audience engagement. As the dynamics of digital advertising continue to shift, Xandr is determined to evolve its offerings in order to align with the ever-changing demands of the marketplace and ensure continued success for its clients. This adaptability reflects their commitment to innovation and excellence in the advertising sector.

Founded in 2006 by Benjamin Fonzé and operating under the EXOGROUP, ExoClick is a trailblazing advertising company based in Barcelona, Spain. The company provides two primary services to advertisers and publishers: an Ad Exchange and an Ad Network. Through its innovative ad exchange, publishers can successfully monetize their traffic not only through ExoClick’s network but also via a multitude of other ad networks and demand-side platforms (DSPs). With the capability to deliver over 8.5 billion geo-targeted ads every day, ExoClick connects to an extensive network of 65,000 web and mobile publisher platforms across the globe. The platform features cutting-edge software that includes more than 20 distinct ad formats, precise targeting options, and advanced behavioral retargeting capabilities, along with comprehensive big data analytics and strategic tools aimed at maximizing return on investment. In addition to real-time data updates occurring every 60 seconds, ExoClick allows for day parting to optimize advertising efforts, while also offering 24/7 customer support. Moreover, the platform's API provides developers with the tools needed to create custom plugins and software enhancements, which streamline automation within the ExoClick ecosystem. This level of adaptability ensures a highly customized advertising experience that meets the individual requirements of clients, ultimately enhancing the effectiveness of their marketing strategies. As a result, ExoClick stands out not only for its technological advancements but also for its commitment to supporting its users through various innovative solutions.

VYADD s.r.o. operates as a specialized programmatic platform designed for mobile advertisers and publishers, having made its mark in the mobile sector since 2017, with its base located in Prague, Czech Republic. The firm offers a range of programmatic solutions such as Open RTB integration, an eCPM framework, and XML integration for push traffic, in addition to a CPC model. Currently, VYADD is prioritizing the enhancement and growth of its own Supply-Side Platform (SSP) and Real-Time Bidding (RTB) marketplace, which is aimed at bolstering its competitive position within the industry. This strategic focus on development underscores the company’s dedication to remaining agile in the ever-evolving realm of mobile advertising, as it seeks to innovate and respond to emerging trends. Moreover, VYADD's initiatives reflect a broader commitment to delivering value and efficiency to its clients in a rapidly changing digital landscape.