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What is Peak DSP?

Edge 226 is a worldwide leader in offering technology solutions driven by data, emphasizing the provision of innovative tools that facilitate effective and transparent user acquisition for its clients. Among its suite of offerings, Peak DSP stands out as the flagship product, functioning as a Performance-Driven Demand-Side Platform that supports programmatic purchasing to enhance user acquisition and retention. Peak DSP is equipped with several advanced features, including an AI-driven algorithm designed to optimize and forecast various install and follow-up events, such as registrations, subscriptions, purchases, and other user actions. Additionally, it employs data-oriented targeting techniques using Lookalike Audiences, external user data, and audience matching to maximize efficiency. The platform integrates directly with apps owned and operated by the company, mobile device manufacturers, and carrier-based supply sources, as well as over 35 of the leading Supply-Side Platforms (SSPs) worldwide. It supports campaigns across all verticals and environments, including gaming, shopping, utilities, and sports, with availability on desktop, mobile web, and in-app settings. Furthermore, Peak DSP provides a range of creative formats, such as rewarded video ads, playable ads, banners, native ads, text ads, HTML/Rich Media, and JavaScript tags, ensuring a comprehensive approach to engaging users effectively. With its innovative features and wide-ranging integrations, Peak DSP is well-positioned to meet the diverse needs of modern advertisers.

What is Listrak?

Listrak provides impactful results by enabling businesses to access customer data for creating personalized interactions across various platforms, such as email, social media, display, web, and mobile. Our comprehensive digital marketing automation platform consolidates all relevant customer information into one reliable source. By leveraging AI-powered personalization and predictive analytics, brands and retailers can effortlessly send tailored messages that resonate with shoppers through their chosen channels. Additionally, our exceptional customer satisfaction ratings reflect the achievements of our clients in enhancing acquisition, conversion, retention, and overall customer lifetime value, showcasing the effectiveness of our solutions in the competitive market. Ultimately, Listrak empowers businesses to connect with their audiences in more meaningful ways than ever before.

Media

Media

Integrations Supported

Integrations Supported

Acquia CDP
AtData
Blotout
Bubblehouse
Campaign Genius
Cohley
Emailable
Extole
Insider One
Inte Q Genesis
Integrate.io
Meltano
Playable
Retention.com
Scispot
Spree Commerce
TrueLoyal
Xplenty
Zapier
eStar

API Availability

API Availability

Pricing Information

Pricing models:
• CPM - Buy targeted impressions at large volumes
• CPV - Cost per View, buy in your defined CPV price at no risk
• CPI - Cost per Install. Buy with dynamic CPM/CPI using our prediction algorithm towards install, and pay the real bid on the second price auction
• CPLV - Cost per Landing Page View. Pay only for clicks that actually reach the landing page! Avoid click fraud & bounce rate.

No minimum or commitment.

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Peak DSP (by Edge 226)

Company Location

United States

Company Website

www.peak226.com

Company Facts

Organization Name

Listrak

Date Founded

2000

Company Location

United States

Company Website

www.listrak.com

Categories and Features

Ad Server

Ad Inventory Management
Ad Optimization
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Rich Media Ad Serving
Video Ad Serving

Artificial Intelligence

For Sales
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation

Big Data

Predictive Analytics

Demand Planning

Inventory Optimization

Mobile Marketing

In-App Marketing

Retargeting

Audience Targeting
Behavioral Targeting
Geo Targeting
Mobile Retargeting

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Display Advertising

Not specified

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile Marketing

Not specified

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

SMS Marketing

2-Way Messaging
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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