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What is Perpetua?

Perpetua delivers advanced growth optimization and reporting solutions tailored for the leading eCommerce enterprises worldwide. Utilizing this platform, brands and sellers can set strategic goals and depend on Perpetua's top-tier, continuous optimization engine for tactical execution. With seamless integrations with major retailers like Amazon, Walmart, Target, Instacart, and Google Ads, brands are positioned to maximize visibility and achieve comprehensive engagement throughout the customer journey. By leveraging Perpetua, you can initiate campaigns that are not only efficient but also driven by performance, while the platform's smart reporting features highlight the essential metrics required to effectively assess the return on your advertising investments. Furthermore, Perpetua equips advertisers with a range of tools that span the entire sales funnel, including access to Amazon DSP (which encompasses OTT, OLV, and dynamic display ads), as well as influencer marketing and editorial content, all achievable with just a few clicks. This streamlined approach ensures that brands can maintain a competitive edge in the ever-evolving eCommerce landscape.

What is BidX?

We have developed a user-friendly web application powered by machine learning that allows you to focus on what matters most in your business by continuously evaluating the success of your advertising campaigns and improving profitability through smart adjustments to your bids and keywords. By taking on the complex job of pinpointing the most relevant keywords, we ensure your products are visible at the right moment when potential customers are conducting pertinent searches. You won’t have to face this challenge by yourself! Navigating the Amazon Ads environment can be daunting due to its numerous options and information. Our team is here to help you analyze your data effectively, enabling you to maximize the impact of your advertisements, and we hold regular strategy calls to review the performance of your campaigns. We simplify the necessary procedures for effective Amazon Advertising, which allows you to concentrate on crucial aspects of your business. With automated bid adjustments, we optimize the distribution of your advertising budget to achieve superior results, while our committed support team ensures you are never overwhelmed by the intricacies of advertising. Together, we can elevate your advertising strategy into a significant driver of growth and success for your business. Furthermore, we are dedicated to continuously adapting our strategies to meet the evolving needs of your market.

Media

Media

Integrations Supported

Amazon
8fig
Amazon Ads
Roundel

Integrations Supported

Amazon
8fig
Amazon Ads
Roundel

API Availability

Has API

API Availability

Has API

Pricing Information

$250 per month
Free Trial Offered?
Free Version

Pricing Information

€149 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Perpetua Labs

Date Founded

2017

Company Location

United States

Company Website

perpetua.io

Company Facts

Organization Name

BidX

Date Founded

2016

Company Location

Germany

Company Website

www.bidx.io/en/

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Professional Services Automation

Billing & Invoicing
CRM
Client Portal
Collaboration Tools
Document Management
Portfolio Management
Project Management
Proposal Generation
Quote Management
Resource Management
Time & Expense Tracking

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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