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What is Piano?

The Piano platform consists of four interrelated products that work together seamlessly. Analytics Piano Analytics functions as a robust suite for data collection and analysis. Although it competes with a range of all-encompassing marketing and behavioral analytics tools, it differentiates itself in compliance-heavy contexts by offering a variety of specialized features and unique datasets. Activation Piano Activation includes Composer, which is recognized as the leading experience rules engine worldwide, as well as VX, our dedicated platform for subscription-based commerce. Audience Our real-time customer data management system (CDP/DMP) enables sophisticated segmentation of both identified and anonymous users, facilitating the effortless export of customer segments to both Piano's tools and third-party systems. Amplifier Our suite of audience engagement tools covers management for organic and paid social media efforts, in addition to newsletters and push notifications. This set of solutions is specifically designed to elevate content that effectively channels traffic to owned and operated digital assets, ensuring sustained user engagement. Ultimately, the synergy of these four products fosters a holistic strategy for managing data and audiences, enhancing overall effectiveness and reach.

What is Insightech?

Insightech empowers digital teams by providing them with a holistic view of the digital landscape, eliminating the limitations of incomplete or sampled data. With Insightech, you receive a comprehensive suite designed for thorough marketing analysis, content evaluation, optimization of conversion funnels, and website redesign, all packaged into one user-friendly solution. Additionally, users will benefit from tailored support, hands-on workshops, and educational training to continually enhance their organization's capabilities in experience analytics. Explore your raw data thoroughly to identify and rectify issues related to payments, website malfunctions, and coupon code discrepancies through an array of features, including: - Session Replay - Clickmaps - Scrolling Heatmaps - Form Analysis tools - Conversion Funnels - Marketing Analytics Dashboards - A Chrome extension plugin that transforms your live website into a dynamic analytics dashboard This comprehensive approach ensures that teams can make informed decisions, driving significant improvements in user experience and overall digital performance.

Media

Media

Integrations Supported

Accutics
Labrador CMS
Varify.io

Integrations Supported

Adobe Analytics
Adobe Target
Google Analytics
Google Analytics 360

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

$10,000 per annum
Flexible pricing based on pageviews, data retention, data storage location and level of support. Please request a quote from our team to get an accurate custom estimate of cost.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Piano

Date Founded

2011

Company Location

United States

Company Website

piano.io

Company Facts

Organization Name

Insightech

Date Founded

2019

Company Location

Australia

Company Website

www.insightech.com

Categories and Features

Categories and Features

Digital Analytics

Not specified

Digital Experience Platforms (DXP)

Alerts / Notifications
Auto-Tagging
Performance Monitoring
Personalization / Segmentation
Reporting / Analytics

Web Analytics

Conversion Tracking
Form Analytics
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Popular Alternatives

Popular Alternatives

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La Touche Musicale