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What is Pinterest Ads?

Pinterest is unique as the only platform where advertising enhances the overall user experience. Users, known as Pinners, find items they cherish, while companies are able to broaden their audience and improve brand awareness. This platform not only drives increased traffic to various content both within and outside Pinterest but also prompts specific actions, including online purchases, sign-ups, and subscriptions. Additionally, it has the potential to boost physical store sales. Advertisers benefit from a cost per conversion that is 2.3 times more effective than that of conventional social media ads. Retail companies, in particular, enjoy a return on ad spend that is twice that of other social media platforms. You can display your products in a simple vertical or square image format, which ensures clarity and ease of understanding. Moreover, captivating storytelling can be used to engage audiences through dynamic video formats. By quickly turning all your product Pins into advertisements, you can significantly expand your reach. Enhance your advertising with a carousel feature, which allows viewers to swipe through multiple images within a single ad. By showcasing your products in a blended format that incorporates both lifestyle visuals and videos, you can effectively illustrate your brand in action. Ultimately, Pinterest provides a platform that allows you to vividly express your brand narrative through a rich and engaging multimedia storytelling experience that resonates deeply with users, fostering more meaningful connections between businesses and potential customers. This unique combination of visual engagement and storytelling ensures that brands stand out in a crowded marketplace.

What is Etsy Ads?

Are you aiming to enhance the visibility of your products? When implemented successfully, paid advertising can be an effective tactic to reach a larger audience and increase your business's sales. Etsy Ads offers a unique opportunity to promote your products directly within Etsy’s search results and various site pages. You have the flexibility to establish your own budget and choose which listings to feature, while the platform manages the rest. It smartly allocates your financial resources to ensure that your products gain the most exposure in key areas of Etsy. By leveraging Etsy Ads, your items can appear in a variety of locations across the site, such as Etsy Search, Category Pages, and Market Pages, which can be accessed both online and through the Etsy app. This advertising option enhances the visibility of your listings in search results, making it easier to connect with potential buyers who are likely to purchase. With the benefit of Etsy’s insightful data and advertising know-how, we not only optimize your campaigns but also expand the reach of your ads across the Etsy marketplace, guaranteeing that your products attract the attention they truly deserve. Additionally, this approach empowers you to track the performance of your ads, allowing for continuous improvement and better results over time.

Media

Media

Integrations Supported

BigSpy
5X
AdSoda
AdsGPT
DinMo
FeedOps
Hightouch
HubiFi
Kitchn.io
Lebesgue
Minea
OmniOne
Painapo
Pinterest
Roundel
Sourcetable
Supermetrics
TrueROAS
UTMCAP
paretos

Integrations Supported

BigSpy

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Pinterest

Date Founded

2008

Company Location

United States

Company Website

business.pinterest.com/en-us/advertise/

Company Facts

Organization Name

Etsy

Date Founded

2005

Company Location

United States

Company Website

etsy.com

Categories and Features

Categories and Features

Advertising

Not specified

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