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What is Pixalate?

Pixalate is recognized as the leading platform dedicated to preventing fraud, improving privacy, and ensuring compliance analytics across connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses significant trust and safety challenges for both advertisers and publishers alike. To address these issues, Pixalate has implemented a pre-bid blocking mechanism that successfully reduces invalid traffic (IVT) throughout CTV, mobile apps, and websites, leveraging a substantial network that includes over 5 million apps, 80 million domains, and 300 million OTT devices. The platform offers valuable analytics aimed at detecting fraud, protecting brands, and ensuring ad visibility while actively monitoring the expansive network of apps and domains to recognize more than 40 distinct types of IVT. Additionally, Pixalate has introduced Supply Path Quality (SPQ), marking the first analytics platform focused on optimizing supply paths regarding ad fraud and inventory quality, which is driven by a thorough examination of the Supply Chain Object (SCO) from the bitstream. The platform also features sophisticated technology designed to assess child-focused applications found in Google and Apple app stores, significantly broadening its array of tools. This pioneering strategy not only safeguards users but also contributes to creating a more transparent and trustworthy advertising environment, ultimately benefiting all stakeholders involved. Furthermore, by continuously innovating and adapting to new challenges, Pixalate reinforces its commitment to enhancing the integrity of digital advertising.

What is CHEQ?

CHEQ FOR PPC Cut down on unnecessary ad expenditures and lower your cost per acquisition across various leading PPC advertising platforms with the ultimate click-fraud prevention tool designed specifically for marketers. PROTECT YOUR ENTIRE MARKETING BUDGET This is the only solution that integrates all your paid search and paid social advertising channels into one efficient platform. FILTER OUT BOTS FROM YOUR TARGET AUDIENCES Our distinctive solution proficiently eliminates invalid traffic, protecting your remarketing initiatives and lookalike audiences from ineffective interactions. ENSURE REAL CUSTOMERS ARE CONSISTENTLY WELCOMED Leveraging our cutting-edge, real-time technology, you can block harmful traffic without impeding genuine customers from engaging with your brand. By opting for our platform, you not only enhance your advertising strategy but also ensure that every dollar spent is driving tangible results. This strategic approach will ultimately lead to improved overall campaign performance and increased return on investment.

Media

Media

Integrations Supported

AdMedia
App Store
Criteo Commerce Growth
Google Play

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Pixalate

Date Founded

2012

Company Location

United States

Company Website

www.pixalate.com

Company Facts

Organization Name

CHEQ AI Technologies

Date Founded

2016

Company Location

United States

Company Website

www.cheq.ai/

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Risk Assessment
Time on Site Tracking

GDPR Compliance

Not specified

PPC

A/B Testing
Account Alerts
Keyword Research Tools
Keyword Tracking

Website Security

Not specified

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