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What is Pixalate?

Pixalate is recognized as the leading platform dedicated to preventing fraud, improving privacy, and ensuring compliance analytics across connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses significant trust and safety challenges for both advertisers and publishers alike. To address these issues, Pixalate has implemented a pre-bid blocking mechanism that successfully reduces invalid traffic (IVT) throughout CTV, mobile apps, and websites, leveraging a substantial network that includes over 5 million apps, 80 million domains, and 300 million OTT devices. The platform offers valuable analytics aimed at detecting fraud, protecting brands, and ensuring ad visibility while actively monitoring the expansive network of apps and domains to recognize more than 40 distinct types of IVT. Additionally, Pixalate has introduced Supply Path Quality (SPQ), marking the first analytics platform focused on optimizing supply paths regarding ad fraud and inventory quality, which is driven by a thorough examination of the Supply Chain Object (SCO) from the bitstream. The platform also features sophisticated technology designed to assess child-focused applications found in Google and Apple app stores, significantly broadening its array of tools. This pioneering strategy not only safeguards users but also contributes to creating a more transparent and trustworthy advertising environment, ultimately benefiting all stakeholders involved. Furthermore, by continuously innovating and adapting to new challenges, Pixalate reinforces its commitment to enhancing the integrity of digital advertising.

What is E-HAWK?

Combat fraudulent registrations and counterfeit leads through our cloud API, which proficiently identifies phishers, bots, spammers, and other high-risk individuals while correlating lead quality with marketing effectiveness. E-HAWK performs multiple real-time risk evaluations, equipping you with detailed insights and actionable information that bolster your fraud prevention framework and enhance your ability to detect cybercrime. Although free trials and sign-ups can effectively attract genuine users to your digital platform, they also lure in numerous deceitful actors engaged in phishing, spamming, identity theft, and various forms of fraud. By implementing E-HAWK, you can systematically eliminate these harmful entities, enabling you to focus on fostering relationships with authentic clients and expanding your business. Valid leads are crucial for success, whereas unreliable or fraudulent ones are typically unreachable and often result in wasted resources. To protect your marketing investments and sales strategies, consider employing our established tests that assess several factors, such as email addresses, geographical locations, IP addresses, phone numbers, and domain names, to uncover potential threats before allocating your resources. This proactive methodology not only conserves time but also refines your entire marketing strategy, ensuring a more efficient approach to reaching your target audience and maximizing returns. By integrating these practices, your business can thrive in a competitive environment while minimizing the risks associated with fraudulent activities.

Media

Media

Integrations Supported

AdMedia
App Store
Criteo Commerce Growth
Google Play

Integrations Supported

Campaign Monitor
Constant Contact
GreenRope
HubSpot CRM
HubSpot Customer Platform
NetSuite
Salesforce
Wufoo
Zapier
Zoho CRM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Pixalate

Date Founded

2012

Company Location

United States

Company Website

www.pixalate.com

Company Facts

Organization Name

E-HAWK

Date Founded

2012

Company Location

United States

Company Website

ehawk.net

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Anti-Spam

Not specified

Click Fraud

Not specified

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