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What is Pixalate?

Pixalate is recognized as the leading platform dedicated to preventing fraud, improving privacy, and ensuring compliance analytics across connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses significant trust and safety challenges for both advertisers and publishers alike. To address these issues, Pixalate has implemented a pre-bid blocking mechanism that successfully reduces invalid traffic (IVT) throughout CTV, mobile apps, and websites, leveraging a substantial network that includes over 5 million apps, 80 million domains, and 300 million OTT devices. The platform offers valuable analytics aimed at detecting fraud, protecting brands, and ensuring ad visibility while actively monitoring the expansive network of apps and domains to recognize more than 40 distinct types of IVT. Additionally, Pixalate has introduced Supply Path Quality (SPQ), marking the first analytics platform focused on optimizing supply paths regarding ad fraud and inventory quality, which is driven by a thorough examination of the Supply Chain Object (SCO) from the bitstream. The platform also features sophisticated technology designed to assess child-focused applications found in Google and Apple app stores, significantly broadening its array of tools. This pioneering strategy not only safeguards users but also contributes to creating a more transparent and trustworthy advertising environment, ultimately benefiting all stakeholders involved. Furthermore, by continuously innovating and adapting to new challenges, Pixalate reinforces its commitment to enhancing the integrity of digital advertising.

What is GeoEdge?

Shielding users from a variety of clickbait scams requires proactive measures, including the prohibition of certain advertisements for multiple valid reasons. It is essential to create automated content filtering guidelines and personalized rules for individual accounts to enhance user experience. Users should also be encouraged to report misleading ads while having the option to tailor their ad filtering preferences to better suit their interests. Publishers around the globe rely on our services to rid their platforms of harmful and subpar advertisements. By doing so, we assist them in boosting their advertising revenue while simultaneously tackling quality concerns, preserving their brand reputation, and cultivating lasting user loyalty. Our solutions enable platforms to oversee all advertisements distributed through their networks, effectively barring harmful or inappropriate ads from reaching their publishers and supply partners. This functionality not only paves the way for fresh revenue streams but also guarantees a satisfying user experience. Since its establishment in 2010, GeoEdge has stood out as a dependable ally in cybersecurity and advertisement quality within the digital advertising landscape. Armed with exceptional insights into user risks thanks to our team’s background in military intelligence, GeoEdge is exceptionally equipped to confront the complexities of online advertising. Our steadfast dedication to excellence guarantees that our clients can rely on us to uphold a secure and efficient advertising ecosystem, ultimately reinforcing the trust between users and the platforms they engage with.

Media

Media

Integrations Supported

ASTRAD DSP
AdMedia
App Store
Google Play

Integrations Supported

ASTRAD DSP
AdMedia
App Store
Google Play

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pixalate

Date Founded

2012

Company Location

United States

Company Website

www.pixalate.com

Company Facts

Organization Name

GeoEdge

Company Location

United States

Company Website

www.geoedge.com

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

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