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What is PlaceLinks?

Creating an efficient solution for media monitoring and analytics can greatly boost customer loyalty by delivering outstanding reporting capabilities. By eliminating the costs, time, and risks associated with building online systems, companies can establish a strong foundational platform for customized advertising servers. PlaceLinks is focused on empowering advertisers, publishers, and agencies in the diverse fields of internet search advertising, mobile applications, social media, and call tracking. We offer high-quality reporting and analytical tools for online advertising, data integration, search engines, and online directories, which enhance user engagement and insights. Our services aid publishers in optimizing their investment in search engines through effective taxonomy conversions, expert tuning, and strategic consulting. Furthermore, we are at the forefront of innovation in video technology, providing tailored video player development and comprehensive measurement solutions. With extensive experience in constructing and managing reporting portals for various clients, we have made significant investments in the essential infrastructure to accurately report on internet searches, tracked calls, weblog data, and shopping transactions, enabling all stakeholders to refine their advertising strategies. In addition, our dedication to excellence in reporting and analysis not only supports our clients but also fosters growth and success across a multitude of platforms and advertising formats. As we continue to evolve, we remain committed to driving transformative results for our partners.

What is DoubleVerify?

For media quality and performance data to provide real value, it must be current, comprehensible, and capable of generating actionable insights. Media planners and traders need the ability to quickly assess the effectiveness of their campaigns, address any issues that arise, and fine-tune their advertising approaches. DV's sophisticated dashboard and reporting system facilitate this by offering insights and controls that enhance outcomes. The DV Pinnacle® platform functions as an all-encompassing service and analytics center. By utilizing DV Pinnacle®, advertisers can easily access quality and performance metrics across multiple devices and buying platforms, including social media, which aids in converting insights into actionable strategies. Furthermore, DV presents its distinctive Authentic Ad™ metric, which sheds light on the advertisements viewed by genuine individuals within a secure brand context and specified geographic areas, thereby setting a clear benchmark for quality in all campaigns. Creating your profile on DV Pinnacle® is a simple and intuitive task. The user-friendly dashboards provide a straightforward glimpse into crucial quality and performance metrics, while comprehensive reporting enables ongoing evaluation and improvement of advertising initiatives. This combination of features not only empowers advertisers to meet their campaign goals reliably but also fosters a culture of continuous enhancement in their marketing strategies. Ultimately, leveraging these tools equips advertisers with the confidence needed to navigate the dynamic landscape of media advertising effectively.

Media

Media

Integrations Supported

DV Publisher Suite
Innovid
MSIGHTS
Onehouse
Placements.io
Smoot AI
Supermetrics
Telmetrics
TrueTargeting

Integrations Supported

DV Publisher Suite
Innovid
MSIGHTS
Onehouse
Placements.io
Smoot AI
Supermetrics
Telmetrics
TrueTargeting

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PlaceLinks

Date Founded

1999

Company Location

United States

Company Website

www.placelinks.com

Company Facts

Organization Name

DoubleVerify

Date Founded

2008

Company Location

United States

Company Website

doubleverify.com/capabilities-measurement-analytics/

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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Popular Alternatives

Pinnacle Professional Reviews & Ratings

Pinnacle Professional

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