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What is PlayFilm?

PlayFilm has launched Smart Lead Generation, an advanced technology designed to help large organizations improve their lead generation via social media by leveraging a distinctive advertising format that merges Interactive Video with Artificial Intelligence. The Interactive Videos created by PlayFilm are carefully designed to enhance the mobile user experience, resulting in user engagement with advertisements that is ten times more effective, thus generating a treasure trove of data for our algorithms. These algorithms are capable of determining, with an impressive 90% accuracy, whether a user expresses genuine interest in the advertised product. Only when our AI and Machine Learning-driven system identifies significant user interest does it pass the lead to the sales team for follow-up. This cutting-edge methodology not only cultivates a strong partnership between us and our clients but also enables their sales teams to operate more efficiently, significantly boosting their sales conversion rates in the process. Consequently, this results in a more efficient workflow that benefits everyone involved in the advertising ecosystem, ultimately enhancing overall performance and satisfaction.

What is Coolix?

Coolix emerges as the leading interactive video platform specifically designed for native advertising and live video content, revolutionizing the way millions connect with video and enhancing the value extracted from pre-existing footage. By integrating playables that enable users to experience a game or app firsthand, we provide a more authentic interaction that clarifies the app's features, significantly boosting the likelihood of downloads. This strategy leads to superior conversion rates, increased viewer engagement, improved retention, and greater lifetime value (TLV). If your video showcases a product you aim to promote, consider incorporating a Call to Action (CTA) directly associated with that item. You can effortlessly align these elements with your video timeline, giving it an exceptional touch. In fact, transforming your video into a shoppable experience through customizable CTAs can amplify conversions by as much as five times, establishing it as a formidable asset in your marketing arsenal. By captivating viewers with interactive components, you not only capture their interest but also motivate them to take decisive actions, ultimately enhancing your brand's visibility and impact.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$120.00/year
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

PlayFilm

Date Founded

2014

Company Location

Spain

Company Website

playfilm.tv/

Company Facts

Organization Name

Coolix

Date Founded

2016

Company Location

Israel

Company Website

coolix.io

Categories and Features

Categories and Features

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Video

Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming

Video Marketing

Analytics / Reporting
Chat / Messaging
Customizable Branding
Customizable CTAs
Lead Capture
Media Library
Multi-Platform Distribution
ROI Tracking
Social Sharing
Templates
Video Editing

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