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What is Playable?

Capture the attention of your target audience through email by providing exceptional content in the form of high-quality videos, which effectively boost awareness and optimize return on investment. The distinct power of video content to spark interest and foster desire surpasses that of any other medium, underscoring the importance of engaging your audience. By utilizing video, you can secure more qualified clicks, which translates into higher conversion rates and ultimately increased revenue. Playable excels in offering a variety of top-tier video formats—such as HEVC, H.265, WEBM, MP4, APNG, WEBP, or GIF—ready to be accessed as soon as an email is opened. Our mission is to transform video marketing through innovative artificial intelligence and a unique dataset that pinpoints the most impactful video content. Founded in 2016, we established our presence by obtaining essential patents that facilitate the seamless incorporation of video into email communications. Our first offering, Video Email, allows marketers to effortlessly integrate any video into their promotional campaigns. We understand the significant potential of email, which consistently provides the highest return on investment among digital marketing tactics, fueling our dedication to this channel. This unwavering commitment to advancing email marketing with video continues to influence our cutting-edge solutions, ensuring we remain at the forefront of this evolving landscape. Ultimately, our focus is on crafting tools that empower marketers to maximize their effectiveness while engaging their audience in meaningful ways.

What is IndiVideo?

BlueRush's IndiVideoâ„¢ produces tailored, interactive videos that captivate and inform customers during their entire experience. This innovative tool is crafted for Sales, Marketing, and Communications teams, enabling them to effortlessly generate and share customized videos on a large scale, offering both full-service and self-service options to meet diverse needs. With IndiVideoâ„¢, teams can enhance their storytelling and drive better engagement with their audience.

Media

Media

Integrations Supported

HubSpot CRM
AWeber
Adobe Campaign
Amazon
Apple Mail
BenchMark Scheduler
Campaign Monitor
Constant Contact
GetResponse
Listrak
Microsoft Outlook
Omnisend
Salesforce Marketing Cloud Account Engagement
SendForensics
SendFox
SmartrMail
Wishpond
Yahoo! Mail
iContact

Integrations Supported

HubSpot CRM
HubSpot Sales Hub

API Availability

API Availability

Pricing Information

$99 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Playable.video

Date Founded

2016

Company Location

United States

Company Website

playable.video/

Company Facts

Organization Name

BlueRush

Date Founded

2004

Company Location

Canada

Company Website

bluerush.com/individeo

Categories and Features

Video Email

Not specified

Categories and Features

Interactive Video

Not specified

Personalization

Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Experience Management
Website Personalization

Personalized Video

Not specified

Video Email

Not specified

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