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What is Playables Builder?

YouTube Playables Builder is a cutting-edge online tool that harnesses AI technology to help creators design compact playable games right on the platform, making it accessible even to those without programming expertise by enabling them to express their game ideas through brief text, images, or video prompts, which the system then converts into working prototypes. Utilizing Google’s Gemini 3 AI model, this tool is capable of interpreting natural language and analyzing visual elements to generate captivating gameplay mechanics, appealing visuals, and interactive functionalities, which allows for the creation of simple games that can be effortlessly shared and enjoyed by users through YouTube’s mobile applications and website. At present, Playables Builder is in a closed beta stage, available exclusively to a limited number of creators with approved access in specific regions such as the United States, Canada, Great Britain, and Australia, with the stipulation that participants maintain an active YouTube channel. The lightweight games crafted through this platform are designed for quick engagement, integrating smoothly into YouTube’s existing ecosystem of interactive content that functions natively. This initiative marks a significant advancement in the democratization of game development, empowering a broader range of creators to connect with their audiences in unique and interactive manners. Additionally, as this tool evolves, it has the potential to inspire a new generation of game designers, fostering creativity and innovation within the YouTube community.

What is Artificial Agency?

Unveiling a revolutionary AI-powered behavior engine that infuses games with an unparalleled level of interactivity, Artificial Agency delivers a generative behavior system that intricately integrates real-time decision-making across all gameplay elements. This innovative technology empowers developers to blend generative AI seamlessly into their game mechanics, broadening the possibilities for interactive storytelling and enriching gameplay experiences. Consequently, players benefit from more tailored and dynamic gaming worlds that keep them engaged while reducing dropout rates. The engine allows for complete customization, enabling developers to align it with their distinctive creative vision. It signifies a pivotal advancement in the realm of interactive digital entertainment, catering to game developers and studios of varying scales. By embedding runtime decision-making into diverse game mechanics, Artificial Agency is poised to reshape the gaming industry, greatly improving the player experience and igniting a future where gaming becomes increasingly immersive and captivating. With its potential to revolutionize how stories are told and experienced in games, this engine stands as a beacon of innovation in the digital entertainment landscape.

Media

Media

Integrations Supported

Gemini 3 Pro
YouTube

Integrations Supported

Gemini 3 Pro
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Free
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

www.youtube.com/playablesbuilder/

Company Facts

Organization Name

Artificial Agency

Company Location

Canada

Company Website

www.artificial.agency/

Categories and Features

Categories and Features

Game Development

2D
3D
Analytics
Animation
Asset Management
Drag & Drop
IT Asset Management
Network Management
Physics
Player Management
Prototyping
Virtual Reality
eCommerce

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