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What is Playmatic?

Playmatic functions as a specialized video-advertising platform tailored for content and news websites, offering an array of engaging tools including interactive features, micro-site integrations, pop-up notifications and buttons, surveys, embedded forms, checkout functionality, multi-tiered scenarios, and standard pre-roll ads. With a robust network of over 8,000 websites, it achieves more than 20 million impressions each day, highlighting its extensive reach. The platform's remarkable effectiveness is evident as videos created through its services are retained in memory 51% better than non-interactive ones, while engagement and brand interactions double, and purchase intent soars by eight times compared to conventional pre-rolls. Engage Video ads, or Engageroll, lead to conversions that can increase by as much as 30%, a striking 40% rise in brand awareness, and viewer engagement that is eight times greater than traditional non-interactive advertisements. In addition, Playmatic simplifies the production process, allowing any video to be converted into an interactive format, which results in a threefold improvement in return on investment and heightened brand recognition when compared to typical ads. This innovative methodology not only grabs the audience's attention but also cultivates stronger relationships between brands and their customers, showcasing the potential for transformative advertising experiences. By leveraging such advanced tools, companies can enhance their marketing strategies significantly.

What is Humix?

You have everything you need to elevate your income and grow your audience right at your fingertips. Integrating video content can be done with ease, and it greatly boosts the traffic to your website. With a platform that connects you to a staggering 1 billion monthly users, your profit margins will be more favorable than those on competing platforms. You can expand your reach while effortlessly keeping your current setup intact. By achieving high rankings in both standard and video searches, you could potentially enjoy a traffic surge of up to 30%. Moreover, you can earn additional advertising revenue through various video playback options, both in-stream and out-stream. Your videos will gain visibility across a network of related websites, amplifying your exposure. You can quickly upload your existing videos with a single click to seamlessly integrate them into your pages. Humix boosts your site's monetization by incorporating video ads, which can contribute to higher earnings. For every view your video garners, you retain 50% of the revenue, no matter if it’s on your site or another. Additionally, a dedicated channel for your content and brand serves as a digital portal, connecting you with viewers and supporting audience development. Humix ensures easy compatibility with other platforms, which streamlines the process of importing and adding fresh video content. This user-friendly approach makes maximizing both your reach and engagement simpler than ever, allowing you to focus on creating quality content that resonates with your audience.

Media

Media

Integrations Supported

Ezoic
Flickify
Oracle Moat
Weborama
YouTube

Integrations Supported

Ezoic
Flickify
Oracle Moat
Weborama
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Playmatic

Company Location

Russia

Company Website

playmatic.video/

Company Facts

Organization Name

Ezoic

Company Location

United States

Company Website

www.ezoic.com/humix-network

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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