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What is Google Flow?

Google Flow is an AI creative studio that helps users unlock stronger visual storytelling through Google’s advanced generative models. The platform is designed to support the full creative process, from early ideas and concept development to image generation, video creation, editing, upscaling, and final asset refinement. Google Flow includes models such as Gemini Omni, Gemini Omni Flash, Nano Banana Pro, and Veo 3.1, giving creators access to advanced tools for multimodal generation and editing. Gemini Omni enables users to create and edit videos from real or generated reference inputs while supporting world understanding, multimodality, and conversational creative control. The platform’s creative agent acts as an intelligent collaborator that understands project context, helps users explore ideas, and supports iteration while they stay focused on the work. Google Flow allows users to turn inspiration into images and videos by blending text, image, and video inputs or by building custom tools for specific creative workflows. Its natural language editing features let users make complex adjustments, refine individual assets, and scale changes across a full project. The platform includes tools for animated text, resizing videos into different aspect ratios, layer-based image editing, script writing, cast creation, storyboards, shader effects, mockups, live beat-driven video performance, sketch rendering, character backstory development, glitch effects, image grid workflows, and 360-degree environment capture. Google Flow also includes Flow Sessions, an artist program for selected creatives who experiment with the platform and collaborate with Google on passion projects. Subscription options provide different levels of credits, tool usage, tool creation, video editing, upscaling, image generation limits, agent access, and bundled Google AI benefits.