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What is PostBeyond?

PostBeyond is a comprehensive employee advocacy platform designed to enable organizations to extend their social media reach by turning employees into powerful brand ambassadors. The platform simplifies social sharing, allowing employees to effortlessly distribute approved company content across their personal networks on platforms like LinkedIn, Facebook, and Twitter. By making social sharing frictionless and engaging, PostBeyond increases participation and ensures a consistent, unified brand message across diverse teams including marketing, sales, HR, and channel partners. Its analytics and reporting tools provide in-depth insights into which content drives the highest engagement and ROI, enabling companies to fine-tune their advocacy programs with data-driven decisions. Trusted by industry leaders such as Dynatrace, Scotiabank, and Gainsight, PostBeyond supports use cases ranging from brand awareness and social selling to talent acquisition and partner demand generation. The platform helps brands rise above the clutter of social media by leveraging authentic employee voices, creating genuine connections with target audiences. PostBeyond also offers resources like the 2023 State of Brand Advocacy Report and practical guides to help organizations maximize their advocacy efforts. Its intuitive interface and scalable features make it easy for companies of all sizes to mobilize employees and measure impact effectively. With a focus on reducing complexity and maximizing results, PostBeyond bridges the gap between internal communications and external brand promotion. Ultimately, it empowers businesses to amplify their stories and drive meaningful business growth through employee-driven social media engagement.

What is Employee Advocacy by Sprout Social?

Sprout Social’s Employee Advocacy platform enables organizations to amplify their social media presence by empowering employees to share branded content quickly and confidently, all while maintaining compliance with pre-approved messaging. This tool helps companies increase organic reach and brand awareness significantly, saving considerable advertising costs by harnessing earned media value generated through employee networks. Employees can share content effortlessly across major social platforms such as LinkedIn, X (formerly Twitter), Facebook, and Instagram using intuitive desktop and mobile applications. The platform allows organizations to draft message ideas, send targeted communications via newsletters or integrated workspaces like Microsoft Teams and Slack, and enable employees to explore relevant topics in their preferred languages. Gamification features boost engagement by rewarding participation, making advocacy fun and motivating. Employers gain access to detailed analytics that track shares, reach, earned media value, and connections to leads, web traffic, and event sign-ups, proving the ROI of advocacy efforts. Sprout Social supports flexible workflows and multilingual capabilities, accommodating the needs of global organizations. Backed by industry studies, the platform demonstrates how brand consistency through employee advocacy can increase revenue and talent pipeline growth. It is an essential solution for companies looking to turn their workforce into authentic brand ambassadors who can drive marketing impact organically. Overall, Sprout Social’s Employee Advocacy bridges the gap between internal communications and external brand promotion effectively and securely.

Media

Media

Integrations Supported

AuthPoint
Axis LMS
Bitly
DNSWatch
Facebook
Facebook Messenger
HubSpot Marketing Hub
Instagram
LinkedIn
Mailchimp
Marketo
Microsoft 365
RiteTag
Salesforce
Slack
Sprout Social
ThreatSync
Wufoo
X (Twitter)
Zapier

Integrations Supported

AuthPoint
Axis LMS
Bitly
DNSWatch
Facebook
Facebook Messenger
HubSpot Marketing Hub
Instagram
LinkedIn
Mailchimp
Marketo
Microsoft 365
RiteTag
Salesforce
Slack
Sprout Social
ThreatSync
Wufoo
X (Twitter)
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$89 per user per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Influitive

Date Founded

2010

Company Location

Canada

Company Website

postbeyond.com

Company Facts

Organization Name

Sprout Social

Date Founded

2010

Company Location

United States

Company Website

sproutsocial.com/features/employee-advocacy/

Categories and Features

Employee Advocacy

Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions

Social Networking

Activity / News Feed
Advertising Management
Blogs
Data Security
Event Management
Group Management
Media Library
Privacy Options
Real-time Chat
Social Media Integration
Social Media Tagging
User Profiles

Social Selling

Automated Publishing
Compliance Management
Content Discovery
Content Management
Employee Advocacy
Gamification
Lead Engagement
Performance Metrics
Pre-Approved Content Library
Single Sign On
Social Media Monitoring

Categories and Features

Employee Advocacy

Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions

Employee Engagement

Benchmarking
Cultural Alignment
Employee Awards
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Health & Wellness Programs
Performance Management
Pulse Surveys

Internal Communications

App Integration
Blogs
Chat/Messaging
Email Management
Employee Directory
Event Calendar
Newsletter Management
Photo Gallery
Social Sharing
Survey Management
Telephony
Video Chat
Voice Chat

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Networking

Activity / News Feed
Advertising Management
Blogs
Data Security
Event Management
Group Management
Media Library
Privacy Options
Real-time Chat
Social Media Integration
Social Media Tagging
User Profiles

Popular Alternatives

Popular Alternatives

PostBeyond Reviews & Ratings

PostBeyond

Influitive