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Ratings and Reviews 0 Ratings
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What is Postie?
Having a substantial customer base comes with numerous benefits! These initial initiatives at the top of the sales funnel interact with prospective customers who have not yet made a purchase from your brand, with the possibility of reaching over 200 million households across the U.S. We utilize interest and behavioral analytics to develop detailed audience personas, incorporating lookalike models based on your customer relationship management data. By testing different audience segments and data sources, we are able to continually refine and improve strategies that deliver optimal outcomes for your business. Seize the chance to convert web traffic into sales; our efficient mid-funnel strategies utilize identity resolution to link website visits to mailing addresses, allowing you to re-target these visitors through Direct Mail campaigns. With the implementation of programmatic triggers, you can customize your communications based on user behavior, such as specific page visits or sources of traffic, and harmonize these efforts with other marketing channels including email and social media. Enhance your customer lifetime value; our strategies focused on the bottom of the funnel are tailored to achieve the highest conversion rates by encouraging repeat purchases and re-engaging customers who have previously drifted away. By employing these extensive strategies, you can establish a dynamic marketing ecosystem that maximizes both customer engagement and overall profitability, ensuring long-term success for your brand. Furthermore, this comprehensive approach allows you to stay ahead of the competition in an ever-evolving market.
What is DM20.ai?
DM20.ai is a cutting-edge platform that utilizes artificial intelligence for predictive analytics and the enhancement of campaigns, particularly designed for the direct mail marketing industry, which enables advertisers to evaluate, analyze, and improve their mail campaigns before committing to printing and postage expenses. By employing machine learning and explainable AI, the platform assesses user-defined parameters such as target demographics, design elements, creative aspects, and schedules against an extensive database of past direct mail data, offering predictive insights and actionable strategies that capture the distinctive features of direct mail, including expected response rates, necessary adjustments, and key influencing elements. Through the application of techniques like feature engineering, ensemble modeling, and Monte Carlo simulations, DM20.ai provides straightforward optimization recommendations that empower marketers to refine their offers, formats, and timing, ultimately leading to an improved return on investment. This novel methodology not only simplifies the decision-making process but also guarantees that advertisers make informed, data-driven decisions that are in harmony with their campaign objectives, fostering a more efficient marketing strategy. As a result, users of DM20.ai can confidently navigate the complexities of direct mail marketing with enhanced precision and effectiveness.
Integrations Supported
Ethyca
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Postie
Date Founded
2017
Company Location
United States
Company Website
postie.com
Company Facts
Organization Name
DirectMail2.0
Date Founded
2015
Company Location
United States
Company Website
www.dm20.ai/
Categories and Features
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
Categories and Features
Direct Mail Automation
A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts
