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What is Postie?

Having a substantial customer base comes with numerous benefits! These initial initiatives at the top of the sales funnel interact with prospective customers who have not yet made a purchase from your brand, with the possibility of reaching over 200 million households across the U.S. We utilize interest and behavioral analytics to develop detailed audience personas, incorporating lookalike models based on your customer relationship management data. By testing different audience segments and data sources, we are able to continually refine and improve strategies that deliver optimal outcomes for your business. Seize the chance to convert web traffic into sales; our efficient mid-funnel strategies utilize identity resolution to link website visits to mailing addresses, allowing you to re-target these visitors through Direct Mail campaigns. With the implementation of programmatic triggers, you can customize your communications based on user behavior, such as specific page visits or sources of traffic, and harmonize these efforts with other marketing channels including email and social media. Enhance your customer lifetime value; our strategies focused on the bottom of the funnel are tailored to achieve the highest conversion rates by encouraging repeat purchases and re-engaging customers who have previously drifted away. By employing these extensive strategies, you can establish a dynamic marketing ecosystem that maximizes both customer engagement and overall profitability, ensuring long-term success for your brand. Furthermore, this comprehensive approach allows you to stay ahead of the competition in an ever-evolving market.

What is Magic Audiences?

Liberate yourself from the dependence on developers. In just two minutes (we've confirmed this timeframe), Magic Audiences enables you to track any user interaction on your website, relay that data to Facebook, and seamlessly generate custom and lookalike audiences (along with custom conversions) without any coding expertise required. Simply integrate Magic Audiences into your site as you would with any other tag or plugin, link your Facebook account, and start exporting events and producing conversions without writing any code in no time at all! While having a significant budget allows you to delve into new strategies for enhancing your marketing efforts for maximum effectiveness, it’s crucial to avoid overwhelming your development team with constant testing and tweaks. With Magic Audiences for Facebook, quickly conjure up and test any Lookalike audience or conversion event you can imagine—all without drafting a single line of code. This innovative solution allows for comprehensive testing while ensuring that your development team remains unburdened by an avalanche of requests. Ultimately, this empowers marketers to unleash their creativity and explore new avenues without limitations, fostering a more dynamic and productive marketing environment.

Media

Media

Integrations Supported

Ethyca

Integrations Supported

Facebook
Instagram

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$99 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Postie

Date Founded

2017

Company Location

United States

Company Website

postie.com

Company Facts

Organization Name

Oribi

Company Location

United States

Company Website

oribi.io/magic-audiences

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Delivery Tracking
Design Management
Event Triggered Mailings
Mailing List Purchasing
Mailing Services Integration
Printing Services Integration

Categories and Features

Advertising

Not specified

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