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What is Practifi?

Practifi functions as a platform for optimizing performance, transforming data into practical insights and excellence on a broad scale. We enable wealth management firms to break free from the constraints of traditional CRMs and discover new opportunities. Unlike standard CRM systems, Practifi seamlessly connects your team, data, and premium tools, delivering the necessary visibility and oversight required to drive your organization forward. Our enterprise workflow engine, open API, and extensive analytics streamline data sources, improving both actions and insights. Recognized as a top contender in the industry, Practifi has garnered multiple awards for its innovative features and smart platform design. We believe that partnership is a promise that goes beyond simply resolving issues as they emerge. Our committed team works hand in hand with clients to address their challenges or develop solutions when they are not readily available, ensuring we effectively adapt to their changing needs and provide ongoing support. This collaborative approach helps us foster long-term relationships that contribute to mutual success.

What is Envestnet Wealth Management Platform?

The Envestnet Wealth Management Platform is the cornerstone of modern advisory technology, delivering a unified, intelligent ecosystem that empowers financial advisors and institutions to manage the entire wealth journey from one place. Built on a foundation of data, automation, and integration, the platform connects financial planning, portfolio management, trading, and reporting in a seamless workflow. Its plan-to-execution framework enables advisors to move effortlessly from client goal-setting to proposal generation, account opening, and ongoing performance review—without switching systems. The platform’s holistic data engine combines Envestnet’s proprietary analytics with third-party sources, producing insights that enhance portfolio strategies, identify opportunities, and personalize the client experience. With its scalable and configurable architecture, firms can adapt the platform to meet the needs of RIAs, broker-dealers, and enterprises alike. Envestnet’s ecosystem integrates with its core brands—Tamarac, MoneyGuide, and PMC—and hundreds of external partners, creating a truly open and interoperable technology environment. Advisors gain the ability to deliver holistic, goals-based advice while maintaining operational efficiency and regulatory oversight. Recognized at the 2024 WealthManagement.com Industry Awards as the best unified, all-in-one system, the platform exemplifies leadership in digital wealth innovation. From financial data aggregation to real-time client engagement tools, it serves as the command center for forward-thinking advisors. The Envestnet Wealth Management Platform transforms how financial professionals connect strategy, technology, and insight—turning complexity into clarity and potential into growth.

Media

Media

Integrations Supported

CircleBlack
MoneyGuide
Addepar
Wufoo
Zocks

Integrations Supported

CircleBlack
MoneyGuide

API Availability

API Availability

Pricing Information

$80 per user per month
Billed annually

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Online Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Practifi

Date Founded

2013

Company Location

Australia

Company Website

practifi.com

Company Facts

Organization Name

Envestnet

Date Founded

1999

Company Location

United States

Company Website

www.envestnet.com/wealth-management/software

Categories and Features

CRM

Calendar/Reminder System
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Segmentation
Social Media Integration
Task Management
Territory Management

Financial CRM

Account Alerts
Asset Management
Expense Tracking
Household Tracking
Influence Tracking
Lead Management
Marketing Management
Relationship Tracking
Team Assignments
Territory Management

Wealth Management

Not specified

Categories and Features

Wealth Management

Not specified

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