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What is Prebid?

Prebid is an open-source framework that offers a variety of tools designed to help publishers seamlessly incorporate header bidding into their websites and applications. Its key components include Prebid.js, Prebid Server, and Prebid Mobile, which empower publishers to move beyond traditional waterfall methods and optimize their programmatic advertising earnings. By promoting heightened competition for ad placements, Prebid’s versatile and scalable solutions greatly enhance revenue generation efforts. In addition to this, the platform emphasizes user privacy through initiatives like Shared ID, ensuring responsible management of user information. Moreover, the thriving community surrounding Prebid plays a crucial role in continual development and support, linking a global network of advertising technology professionals. This collaborative atmosphere not only augments the platform’s functionality but also ensures it remains attuned to evolving industry trends and challenges, ultimately benefiting all stakeholders involved. As the landscape of digital advertising shifts, Prebid’s commitment to innovation and community engagement positions it as a leader in the field.

What is 152 Media?

Elevate your website's earnings by more than 30% with a simple implementation process. By adding just one line of code, our cutting-edge solution allows publishers to connect their inventory with multiple premium demand sources that engage in real-time competition, leading to improved CPMs and fill rates. Notably, 58% of the leading 10,000 publishers in the United States have already embraced header bidding. Take the initiative now to witness an instant boost in your revenue. Integrating our unique demand, which includes direct advertisers and PMPs, can further enhance your financial returns. The intricate realm of programmatic advertising can feel as daunting as navigating an airplane without instruments. Eliminate the uncertainties of the programmatic environment with our all-encompassing dashboard, which delivers real-time insights into your revenue progression, evaluates the effectiveness of each demand source, and offers complete transparency on every element of the header bidding process. In addition, SIMON AI, an advanced machine learning system, is designed to optimize the programmatic stack, including ADX, ensuring maximum efficiency around the clock, every day of the year, enabling you to effortlessly maintain a competitive edge. Don’t miss out on this chance to revamp your revenue strategy and achieve long-term growth in your digital advertising initiatives, ultimately paving the way for a more profitable future.

Media

Media

Integrations Supported

Xandr
Adloox
Confiant
Crystall.io
Magnite
Microsoft Monetize
New Relic
PubMatic
Pyrobid
Seedtag
Sharethrough
Sovrn
iion

Integrations Supported

Xandr
CPMStar
Decide
Google Ad Manager
GumGum

API Availability

API Availability

Pricing Information

Free
Open source
Free Version

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Prebid

Date Founded

2015

Company Location

United States

Company Website

prebid.org

Company Facts

Organization Name

152 Media

Company Location

United States

Company Website

152media.com

Categories and Features

Advertising

Not specified

Display Advertising

Not specified

Categories and Features

Advertising

Not specified

Popular Alternatives

Popular Alternatives

HeadBidder Reviews & Ratings

HeadBidder

FM Labs LLC
5.0 out of 5 stars