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What is Predicti?

Predicti is a robust platform that combines data analytics and machine learning to help businesses forecast customer preferences and major life changes through an integrated, API-focused system that facilitates everything from basic data gathering to detailed predictions about life events. Its Data product aggregates information from over ten public registries, granting access to more than 2,500 enriched variables pertaining to 5.8 million individuals, 3.2 million households, 2.2 million property records, and 328,000 businesses, which streamlines the customer profiling process and aids in recognizing behavioral shifts while utilizing valuable insights. Moreover, the Life Events module keeps track of vital customer milestones such as home purchases, renovations, relocations, and new business ventures, allowing organizations to respond proactively as significant life transitions occur. In addition, the Advisor feature smartly connects customers with the right products by generating customized offers and precise suggestions for upselling or cross-selling, creating a tailored experience for each individual user. This groundbreaking platform not only boosts customer engagement but also stimulates business growth through informed decision-making, proving invaluable in today’s data-centric landscape. As businesses continue to navigate the complexities of consumer behavior, Predicti stands out as a key ally in achieving sustained success.

What is BDEX?

BDEX Omni IQ leverages artificial intelligence to assist businesses in discovering additional customers that resemble their ideal clientele. The BDEX Identity Graph employs a comprehensive network of SDKs, application publishers, and primary data sources, enabling companies to recognize consumers across various platforms. Each month, it authenticates more than 470 million hashed email-MAID-IP connections associated with 113 million households throughout the United States. As the sole identity platform that assures all IDs are linked to actual individuals, BDEX effectively eliminates any IDs associated with bots, click farms, and other types of ad fraud, along with temporary IDs resulting from Apple's ATT/DoNotTrack policies. Recognized by AdExchanger as the leading Identity Technology, BDEX offers solutions to enhance your targeting strategies and expand your customer base. This innovative approach not only improves marketing efficiency but also builds trust in the authenticity of consumer data used in campaigns.

Media

Media

Integrations Supported

Facebook Ads
Instagram Ads
LiveRamp
Lotame
Meta Ads
PubMatic
SAP Store
The Trade Desk
TransUnion TruEmpower

Integrations Supported

Facebook Ads
Instagram Ads
LiveRamp
Lotame
Meta Ads
PubMatic
SAP Store
The Trade Desk
TransUnion TruEmpower

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$250 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Predicti

Date Founded

2022

Company Location

Denmark

Company Website

www.predicti.com

Company Facts

Organization Name

BDEX

Date Founded

2014

Company Location

United States

Company Website

www.bdex.com

Categories and Features

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Quality

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

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