Primer vs. Etailinsights

Focusing account-based marketing (ABM) efforts on only a few channels can lead to ineffectiveness, but Primer streamlines targeting across various platforms such as Meta, Google, LinkedIn, email, and phone. This innovative tool empowers modern growth teams to transform target accounts into comprehensive cross-channel audiences efficiently. By converting your ideal customer profile or account list into a precise group of decision-makers, you can leverage these insights across all major platforms for maximum impact. With its synchronization features to Meta, Google, and LinkedIn achieving impressive match rates of 40-90%, you can also enhance these audiences by incorporating verified work emails and direct phone numbers for effective sales outreach. Unlike traditional approaches like LinkedIn or IP-targeting, Primer provides exceptional visibility, enabling you to monitor individual names, LinkedIn profile URLs, and job titles within your audience. Furthermore, you can evaluate the performance of your audiences in relation to the sales pipeline, allowing for data-driven decision-making and timely strategy adjustments to avoid diminishing returns. The platform not only facilitates the enrichment of current accounts but also supports the integration of new accounts and the addition of contacts with verified direct dial numbers into your Salesforce system, which ultimately streamlines marketing efforts. With these advanced functionalities, Primer significantly strengthens your ABM strategy, ensuring it is well-equipped for ongoing success and growth in an ever-evolving market landscape. Utilizing Primer can transform your marketing approach and drive better results for your business.

You expertly oversee crucial technology for online retailers, and you are now aiming to broaden your clientele to attract more businesses that fit your ideal profile. At Etailinsights, our committed research team employs sophisticated web crawling methods to uncover new ecommerce leads, enabling you to focus on crafting persuasive messages and acquiring more online retail clients. Our in-house researchers compile comprehensive profiles of ecommerce and fulfillment decision-makers from a vast database of over 13,000 online retail companies. We have developed an extensive directory of prominent ecommerce brands, and our executive profiles generally include contact details such as email addresses, direct phone numbers, relevant social media accounts, and additional information. When your sales team is inundated with research responsibilities, customer acquisition costs can escalate dramatically. Additionally, if your representatives are preoccupied with research tasks, they might overlook key opportunities to engage with prospective clients and communicate your brand's narrative. The Etailinsights platform is designed for ease of use and superior accuracy, equipping your ecommerce sales team to effectively identify potential leads and reach out to them directly. By utilizing our services, you can greatly improve your outreach strategies, ultimately fostering significant growth for your business, while also freeing your team to focus on building relationships rather than compiling data.