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What is Prism by Calibrated Intelligence?

Prism is a cutting-edge, transparent AI-powered platform tailored for enhancing Amazon PPC campaigns, providing sellers and agencies with a clear insight into the reasoning behind each recommendation instead of merely suggesting alterations. Unlike other unclear solutions, Prism explains its logic in plain language, supplemented by assessments of statistical significance for each proposed bid adjustment and budget recommendation. Its standout features consist of: • Two AI agents that ensure ongoing optimization 24/7 while also delivering weekly strategic insights • An 8-step guided procedure that streamlines over ten hours of manual bid management into efficient 15-minute reviews • Anomaly detection functionalities that can pinpoint spikes in spending and drops in conversions in about one hour • A 24-hour grace period allowing users to undo any changes, coupled with built-in safeguards to prevent excessive optimization • Identification of nine unique strategic opportunity types, which include anchor keywords, dayparting tactics, and budget regulations Crafted by experts with deep knowledge of the Amazon landscape, Prism introduces a straightforward monthly pricing model ranging from $29 to $449, abolishing percentage-based fees tied to spending and guaranteeing predictable costs as companies expand. Furthermore, it assures users of enterprise-level security, providing peace of mind as they manage their campaigns. Ultimately, Prism sets a new standard in PPC management with its user-centric design and data-driven insights.

What is Opteo?

Opteo is an optimization tool for Google Ads that provides improvement suggestions derived from continuous account analysis and grounded in statistically significant data. Users can apply these recommendations with just a single click, and they are organized by priority for convenience. The platform seamlessly implements changes to Google Ads, eliminating the need to navigate through multiple interfaces. Additionally, Opteo enables the management of keyword bids, budgets, optimizations, ad schedules, and real-time alerts, alongside a comprehensive analysis of search terms. With its extensive range of over 40 optimization features, Opteo empowers users to enhance their advertising strategies efficiently and effectively. This makes it an invaluable resource for advertisers striving to maximize their campaign performance.

Media

No images available

Media

Integrations Supported

Amazon
Google Ads
Rambox
Slack

Integrations Supported

Amazon
Google Ads
Rambox
Slack

API Availability

Has API

API Availability

Has API

Pricing Information

$29/user/month
Free Trial Offered?
Free Version

Pricing Information

$97.00/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Calibrated Intelligence

Date Founded

2026

Company Location

United States

Company Website

calibratedintelligence.com

Company Facts

Organization Name

Opteo

Date Founded

2013

Company Location

United Kingdom

Company Website

opteo.com

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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