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What is Product Metrics?

Product Metrics is a cutting-edge platform optimized with AI capabilities, specifically tailored for Google Shopping and Performance Max campaigns, targeting e-commerce brands and performance marketing teams that manage advertising efforts at the individual product level. In contrast to traditional shopping campaigns that typically allocate budgets at the campaign or ad group level, profitability is actually determined at the product level, which often leads advertisers to mistakenly invest large portions of their budgets in items that yield little to no return. Industry studies have shown that a notable 30–40% of spending in Shopping campaigns ends up on underperforming products, largely due to the lack of effective tools that assist advertisers in segmenting and prioritizing their offerings based on true performance metrics and overall business significance. At the heart of the platform's capabilities is the Labelizer, a sophisticated segmentation tool that works in harmony with Google Ads and first-party data sources. By leveraging AI-driven insights, it thoroughly evaluates each product and classifies them into one of five unique performance categories, which equips advertisers to make better-informed decisions about their budget distribution. This forward-thinking strategy not only boosts operational efficiency but also significantly enhances return on investment for e-commerce companies, ultimately leading to more sustainable growth in a competitive marketplace. Furthermore, embracing such innovative technologies positions brands to adapt rapidly to market changes and consumer demands.

What is Nanos?

Enhance your advertising strategies across Google, Facebook, and Instagram seamlessly with the cutting-edge technology offered by Nanos. Upon signing up, you can succinctly describe your unique product or service, and our advanced AI will craft personalized ad copy, relevant keywords, and optimal interests while also suggesting the most effective platforms for your campaigns. You have the freedom to determine your budget and the length of time you'd like your advertisements to be active. After logging into your dashboard, you can witness Nanos AI swiftly optimizing your campaigns in real-time. Nanos consistently updates its features to make digital advertising easier and more impactful, allowing you to create campaigns with multiple ads to be launched simultaneously from a single, user-friendly interface. Presently, you can tailor campaigns for Google, Facebook, and Instagram, choosing from formats such as single images, videos, or carousel ads to best fit your requirements or to try out different options. Furthermore, Nanos supports traffic-focused campaigns across all platforms and offers conversion campaigns tailored specifically for Facebook, providing a well-rounded approach to achieving your marketing goals. With the innovative support of Nanos, reaching your advertising aspirations has never been more straightforward, empowering businesses to thrive in the competitive digital landscape.

Media

No images available

Media

Integrations Supported

Facebook
Google
Google Ads
Google Shopping
Instagram

Integrations Supported

Facebook
Google
Google Ads
Google Shopping
Instagram

API Availability

Has API

API Availability

Has API

Pricing Information

$10/month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Product Metrics

Date Founded

2021

Company Website

www.productmetrics.io

Company Facts

Organization Name

Nanos

Company Location

Switzerland

Company Website

nanos.ai/

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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