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What is Profound?

Millions of consumers, numbering in the hundreds of millions, are now turning to AI Search tools such as ChatGPT and Perplexity for discovering brands and products. To address this trend, Profound has developed a groundbreaking analytics platform aimed at helping enterprise brands understand and improve their visibility in AI Search results. Simply achieving a spot on the first page of Google is no longer adequate; in fact, fewer than 50% of the sources cited by AI-driven answer engines show up in the top ten search results. This transformation is driven by new elements that are altering how content is visible on AI platforms. With Profound, you can identify these essential elements. Our technology stands out as one of the most sophisticated for evaluating brand representation on AI platforms. This allows you to manage public perception of your brand effectively and pinpoint any misinformation that may arise. We provide guidance on where to focus your resources in order to enhance both the frequency and positivity of your brand's appearances. Brands utilize our insights to sharpen their marketing strategies, public relations efforts, content development, and social media campaigns, ultimately fostering a stronger presence in the ever-changing digital environment. As AI continues to revolutionize the way consumers seek information, adapting to these shifts is crucial for the success of any brand. Staying informed about these dynamics will empower brands to navigate the complexities of AI Search more effectively.

What is Gumshoe AI?

Gumshoe AI is an advanced platform designed to help brands monitor and enhance their presence in AI-generated search results from leading models such as ChatGPT, Google Gemini, Claude, and Perplexity. A standout feature, Brand Visibility, offers insights into the frequency of brand mentions concerning relevant topics in AI searches. Users can also leverage Competitive Rank to evaluate their standing against competitors across different topics and models, while Persona Visibility assesses effectiveness among various buyer personas. In addition, Topic Visibility allows for the analysis of brand performance on a broad range of subjects, and Model Visibility helps identify which AI models reference the brand most frequently. The platform also presents Cited Sources, enabling a review of the key references utilized by AI models, which can significantly guide content strategy. By facilitating thousands of interactions with AI models, Gumshoe equips marketers with a comprehensive understanding of their brand's representation, enables the analysis of cited sources, benchmarks competitive positioning, and tracks their "share of LLM," ultimately refining their brand strategy. Consequently, brands can harness data-driven insights to adapt and optimize their strategies in the dynamic realm of AI-driven search, ensuring they remain competitive and relevant. This proactive approach to brand management paves the way for sustained growth and visibility in an increasingly digital marketplace.

Media

Media

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
Google AI Overviews
Microsoft Copilot
OpenAI
Perplexity
Amazon Rufus
ChatGPT Search
DeepSeek
Gemini 1.5 Flash
Gemini 1.5 Pro
Gemini 2.0
Gemini 2.0 Flash
Gemini Advanced
Gemini Nano
Gemini Pro

Integrations Supported

ChatGPT
Claude
Gemini
Gemini Enterprise
Google AI Overviews
Microsoft Copilot
OpenAI
Perplexity
Amazon Rufus
ChatGPT Search
DeepSeek
Gemini 1.5 Flash
Gemini 1.5 Pro
Gemini 2.0
Gemini 2.0 Flash
Gemini Advanced
Gemini Nano
Gemini Pro

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Profound

Date Founded

2024

Company Location

United States

Company Website

www.tryprofound.com

Company Facts

Organization Name

Gumshoe AI

Company Location

United States

Company Website

www.gumshoe.ai/

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