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What is Propensity?

Explore our curated selection of customized ABM playbooks to expedite your launch and improve your results. Establish a robust pipeline filled with engaged accounts and contacts eager to connect. Ensure warm leads are handed off to the sales team each day for prompt follow-up. Seek out and interact with qualified accounts and contacts who are actively exploring the market. Leverage intent data to identify businesses that are likely to be interested in what you provide. Elevate your brand's visibility among targeted accounts using striking visuals and effective programmatic ads. Monitor potential customers through their ad interactions, web engagement, and lead submissions to gather insights. Following this, reach out to them using direct mail, marketing emails, and social media initiatives. Promote collaboration between sales and marketing to effectively reach your desired audience. Strengthen connections with key decision-makers via LinkedIn, email correspondence, and phone outreach. By refining your engagement tactics, you can significantly boost interactions by up to five times and achieve a 20% increase in opportunity generation. This all-encompassing strategy guarantees that you not only meet your goals but also cultivate enduring relationships with your audience, paving the way for future collaborations and success.

What is Folloze?

Today's digital consumers have a strong desire for remarkable interactions. To capture their attention, it’s essential to provide experiences that are truly memorable and distinct. Within just thirty minutes, you can create captivating digital experiences for buyers. Our user-friendly no-code design tool streamlines the execution of various marketing strategies across the entire buyer journey. By leveraging your existing data, content, and messaging, you can customize and guide buyers along their unique paths, all while scaling your efforts effectively. Launch targeted marketing campaigns that allow your sales team to focus on the most pertinent accounts, supporting them in reaching their booking goals. Assess target accounts through a collective lens of engagement that includes all activated channels and interaction points. This enables you to gain a deeper understanding of both known and unknown buyers, recognizing their needs, challenges, and the current phase of their journey, which significantly boosts your marketing strategies' overall effectiveness. By adopting this all-encompassing methodology, not only do you enhance your comprehension of buyers, but you also cultivate more profound relationships with them, paving the way for long-term loyalty and success.

Media

Media

Integrations Supported

Gmail
Salesforce
Box
Eloqua
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
LinkedIn
Mailchimp
Marketo
Microsoft 365
Microsoft Outlook
Salesforce Marketing Cloud Account Engagement
Salesloft
Slack
SlideShare
Yesware

Integrations Supported

Gmail
Salesforce
Box
Eloqua
Google Analytics
HubSpot CRM
HubSpot Marketing Hub
LinkedIn
Mailchimp
Marketo
Microsoft 365
Microsoft Outlook
Salesforce Marketing Cloud Account Engagement
Salesloft
Slack
SlideShare
Yesware

API Availability

Has API

API Availability

Has API

Pricing Information

$1,000 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Propensity

Company Website

www.propensity.com

Company Facts

Organization Name

Folloze

Date Founded

2012

Company Location

United States

Company Website

www.folloze.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Incentive Management
Inventory Control
Lead Management
Multiple Channel Configurations
Order Management
Partner Management
Pipeline Management
Social Promotion

Collaboration

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Inside Sales

Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

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