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What is Pulse?

Pulse is an AI-driven market research platform tailored for teams engaged in research, insights, product development, and customer experience. This innovative tool allows teams to define their research questions, select their desired audience, and set screening parameters, thereby simplifying the creation and execution of structured interviews. With an AI moderator leading the interviews via voice, video, or chat, follow-up questions are posed to ensure clarity, resulting in a consistent experience for all participants. The platform is highly adaptable, supporting a range of activities from customer discovery to concept validation, usability assessments, and various qualitative research methods. Moreover, Pulse automatically generates transcripts of interviews and organizes the findings into thematic categories, complete with relevant participant quotes, which aids teams in effectively reviewing qualitative data and communicating their research outcomes. Organizations can choose to involve their own participants or seek recruitment assistance, with study parameters established prior to initiation. In essence, Pulse not only streamlines the process of gathering insights but also significantly enhances the overall quality of research deliverables through its organized methodology. By leveraging this platform, teams can expect a more efficient and thorough approach to understanding their target markets.

What is Bastody?

Bastody functions as a comprehensive ad testing platform, allowing market research companies and brands to evaluate their advertisements in realistic, contextual scenarios before they go live. Users can create mockups that are either pre-designed or tailored to their needs, covering a variety of formats, including social media, video, CTV, websites, apps, e-commerce, and out-of-home displays. Each mockup is generated as a shareable link and integrates effortlessly with existing survey tools, enabling research teams to keep their established methodologies and workflows intact. Additionally, Bastody captures behavioral metrics at the respondent level, such as attention and engagement rates, alongside the survey feedback collected. The platform offers both managed and self-service options, featuring reusable templates and customized environments, and also includes optional tools for eye tracking and facial expression analysis. By facilitating comparisons of various creative strategies, formats, and placements, Bastody equips teams to identify the most impactful concepts and make informed, data-driven choices before committing budgets to their advertising campaigns. This strategic approach ultimately contributes to more effective advertising initiatives and enhances the return on investment for marketing endeavors, leading to sustained growth and success in the competitive landscape.

Media

Media

No images available

Integrations Supported

Confluence
Model Context Protocol (MCP)
Notion

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

$0
One free study with up to 10 participants; scope is agreed before it begins.
Free Trial Offered?

Pricing Information

Pricing is tailored to the project scope, required environments and service level. Contact Bastody for a custom quote.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Bougainvillea Technologies LLP

Date Founded

2026

Company Location

India

Company Website

pulsecorp.co

Company Facts

Organization Name

Bastody

Date Founded

2022

Company Location

Poland

Company Website

www.bastody.com/

Categories and Features

Market Research

Not specified

Categories and Features

Market Research

Email / Online

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