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What is Purple?

Purple offers innovative solutions tailored for various sectors, including hospitality, retail, healthcare, tourism, attractions, airports, and education. Their services are utilized in 120 nations, reaching more than 1,000,000 users daily across over 70,000 locations. By leveraging Purple's indoor location technologies, businesses can enhance visitor interactions by gaining insights into visitor behaviors and preferences during their stay. This valuable information empowers organizations to make strategic decisions that not only streamline operations but also boost revenue. As a pioneer in the market, Purple has significantly influenced the demand for sophisticated WiFi solutions within the industry. Their WiFi offerings are known for their stability, security, and scalability, making them a reliable choice for various enterprises. With ISO certification and strategic partnerships with numerous leading service providers globally, Purple supports an impressive user base of over 140 million, boasting a remarkable 99.9% uptime. Many esteemed global brands place their trust in Purple's services, reinforcing the company's reputation for excellence in the field. Additionally, Purple continuously adapts to emerging technologies to maintain its competitive edge and meet the evolving needs of its clients.

What is Bloom Intelligence?

Bloom offers WiFi marketing software and customer analytics solutions tailored for restaurants and retail spaces. With Bloom, implementing automated WiFi marketing has never been simpler. The platform effectively gathers in-depth customer profiles, enabling targeted and personalized marketing strategies. Businesses can enhance their online reputation, identify at-risk customers, develop loyalty initiatives, and launch automated email marketing campaigns. Additionally, every campaign is accompanied by comprehensive ROI analyses. Furthermore, Bloom provides exceptional support and training for clients engaged in WiFi marketing, ensuring a smooth experience for users. This level of assistance sets Bloom apart in the competitive landscape of marketing solutions.

Media

Media

Integrations Supported

Junos Traffic Vision
Mailchimp
Airship
BriefYourMarket.com
Insider One
Konnecto
Microsoft Dynamics 365
Salesforce
Trustpilot
dotdigital Engagement Cloud
me&u

Integrations Supported

Junos Traffic Vision
Mailchimp
Cisco Meraki
Constant Contact
Emma
Fishbowl
MailerLite
Nekton.ai
Paytronix
Stackreaction
iContact

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$35 per month
Our pricing ranges between $35 – $145 per month, per location.

Pricing is based on how many locations you have, which packages you’d like to implement, whether you choose to pay monthly or annually, and if we need to provide hardware for each location or not.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Purple

Date Founded

2012

Company Location

United Kingdom

Company Website

purple.ai

Company Facts

Organization Name

Bloom Intelligence

Date Founded

2006

Company Location

United States

Company Website

bloomintelligence.com

Categories and Features

Digital Wayfinding

Not specified

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Footfall Analytics
Geofencing
Location Intelligence
Personalization
Push Notifications
Reporting / Analytics
Wi-Fi

WiFi Analyzers

Not specified

WiFi Hotspot

Not specified

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

CRM

Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
GDPR Compliance
Personalization
Predictive Modeling

Email Marketing

CAN SPAM Compliance
Customer Surveys
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
WYSIWYG Email Editor

Marketing

Not specified

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Loyalty Program
Social Media Integration
Surveys
Trigger Campaigns

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