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What is Purple?

Purple offers innovative solutions tailored for various sectors, including hospitality, retail, healthcare, tourism, attractions, airports, and education. Their services are utilized in 120 nations, reaching more than 1,000,000 users daily across over 70,000 locations. By leveraging Purple's indoor location technologies, businesses can enhance visitor interactions by gaining insights into visitor behaviors and preferences during their stay. This valuable information empowers organizations to make strategic decisions that not only streamline operations but also boost revenue. As a pioneer in the market, Purple has significantly influenced the demand for sophisticated WiFi solutions within the industry. Their WiFi offerings are known for their stability, security, and scalability, making them a reliable choice for various enterprises. With ISO certification and strategic partnerships with numerous leading service providers globally, Purple supports an impressive user base of over 140 million, boasting a remarkable 99.9% uptime. Many esteemed global brands place their trust in Purple's services, reinforcing the company's reputation for excellence in the field. Additionally, Purple continuously adapts to emerging technologies to maintain its competitive edge and meet the evolving needs of its clients.

What is MPASS?

Although satellite navigation systems work well in many scenarios, they are limited when it comes to indoor and small-scale navigation where precision is crucial. On the other hand, creating custom 3D maps can be prohibitively expensive, making it a less viable option for complex spaces like airports and shopping malls. MPASS Ltd. has introduced an innovative augmented reality solution designed specifically for indoor navigation that effectively addresses these limitations. This state-of-the-art approach utilizes a network of IoT sensors and gathers both sensor and image data from users' devices. By synthesizing this information, the system can accurately determine a user's real-time location and guide them to their chosen destination. Additionally, a robust content management system (CMS) enriches the user experience by enabling the customization of promotional messages, which can incentivize purchases from nearby shops and dining options. Moreover, this CMS also handles operational notifications that are sent to the user's mobile app, ensuring they stay updated throughout their navigation journey. Ultimately, the fusion of precise location tracking with interactive content creates a comprehensive solution that not only enhances user satisfaction but also supports businesses in attracting customers. This dual benefit underscores the value of MPASS Ltd.'s innovative navigation technology in today's dynamic environments.

Media

Media

Integrations Supported

Airship
BriefYourMarket.com
Cendyn CMS
Insider One
Junos Traffic Vision
Konnecto
Mailchimp
Microsoft Dynamics 365
Salesforce
Trustpilot
dotdigital Engagement Cloud
me&u

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

Purple

Date Founded

2012

Company Location

United Kingdom

Company Website

purple.ai

Company Facts

Organization Name

MPASS

Date Founded

2007

Company Location

Greece

Company Website

mpass.gr/service/ar-based-wayfinding/

Categories and Features

Digital Wayfinding

Not specified

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Footfall Analytics
Geofencing
Location Intelligence
Personalization
Push Notifications
Reporting / Analytics
Wi-Fi

WiFi Analyzers

Not specified

WiFi Hotspot

Not specified

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

Augmented Reality

Not specified

Digital Wayfinding

Not specified

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