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What is Purple?

Purple offers innovative solutions tailored for various sectors, including hospitality, retail, healthcare, tourism, attractions, airports, and education. Their services are utilized in 120 nations, reaching more than 1,000,000 users daily across over 70,000 locations. By leveraging Purple's indoor location technologies, businesses can enhance visitor interactions by gaining insights into visitor behaviors and preferences during their stay. This valuable information empowers organizations to make strategic decisions that not only streamline operations but also boost revenue. As a pioneer in the market, Purple has significantly influenced the demand for sophisticated WiFi solutions within the industry. Their WiFi offerings are known for their stability, security, and scalability, making them a reliable choice for various enterprises. With ISO certification and strategic partnerships with numerous leading service providers globally, Purple supports an impressive user base of over 140 million, boasting a remarkable 99.9% uptime. Many esteemed global brands place their trust in Purple's services, reinforcing the company's reputation for excellence in the field. Additionally, Purple continuously adapts to emerging technologies to maintain its competitive edge and meet the evolving needs of its clients.

What is Mapsted?

Mapsted's indoor navigation platform functions independently of beacons, external Wi-Fi networks, or any supplementary hardware, making it user-friendly for both customers and visitors. The Manage Branding option allows for the customization of various map layers, enabling alignment with your company's unique branding and granting complete control over the visual presentation. Additionally, the "manage maintenance" tool allows property management teams to emphasize points of interest, such as elevators undergoing repairs, set access privileges for contractors, and improve safety for visitors during emergencies. Indoor maps act as digital interpretations of the layout and attributes of indoor spaces, including buildings, facilities, and venues, providing a visual overview of the environment. This aids users in understanding the spatial configuration, navigating efficiently, and identifying specific locations or areas of interest. By leveraging Mapsted's extensive features, organizations can significantly improve the overall user experience, ensuring that both visitors and staff feel informed and secure while navigating their environments. Ultimately, effective indoor navigation contributes to enhanced operational efficiency and user satisfaction.

Media

Media

Integrations Supported

Airship
BriefYourMarket.com
Cendyn CMS
Insider One
Junos Traffic Vision
Konnecto
Mailchimp
Microsoft Dynamics 365
Salesforce
Trustpilot
dotdigital Engagement Cloud
me&u

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Purple

Date Founded

2012

Company Location

United Kingdom

Company Website

purple.ai

Company Facts

Organization Name

Mapsted

Date Founded

2014

Company Location

Canada

Company Website

mapsted.com/indoor-mapping-cms

Categories and Features

Digital Wayfinding

Not specified

Location-Based Marketing

Audience Demographics
Beacons (BLE)
Footfall Analytics
Geofencing
Location Intelligence
Personalization
Push Notifications
Reporting / Analytics
Wi-Fi

WiFi Analyzers

Not specified

WiFi Hotspot

Not specified

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

Indoor Mapping

Not specified

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