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What is RXA GMI Platform?

The RXA GMI Platform propels business growth by integrating various data sources into a unified system, providing valuable insights that enable analysts and decision-makers to establish meaningful connections between their initiatives and outcomes. Understand how your customers engage and act across multiple channels and touchpoints, both in granular detail and in a more comprehensive context. This deeper insight into the marketplace allows you to identify new opportunities for expansion. Respond rapidly to the evolving demands of consumers, their changing behaviors, and dynamic market trends. Improve your marketing tactics to effectively attract, convert, retain, and expand your customer base on a substantial scale. RXA’s robust data integration system allows for effortless connection of all your cloud and on-premises data sources. By leveraging thousands of both pre-built and customized APIs, RXA can swiftly extract, transform, and load (ETL) all your data into a single, centralized platform. Additionally, our award-winning data engineering team is ready to tackle the most complex data challenges, ensuring you fully exploit the potential of your information resources. With RXA, you can unlock the power of your data, fostering informed decision-making throughout your organization while staying ahead of the competition in a rapidly changing business environment.

What is B2Metric?

A customer intelligence solution aimed at helping brands analyze and anticipate user behavior across multiple channels. Quickly evaluate your data to identify critical patterns and trends in customer actions, allowing you to make informed decisions with the help of sophisticated AI and ML technologies. B2Metric effortlessly integrates with a wide range of data sources, including your most essential databases. Improve your retention tactics by predicting customer churn and taking proactive measures to mitigate it. Categorize customers into distinct groups based on their behaviors, characteristics, and preferences to create more impactful marketing campaigns. Leverage data-driven insights to refine your marketing approaches, enhancing performance, targeting, personalization, and budget allocation. Provide outstanding customer experiences by optimizing interactions and tailoring marketing efforts accordingly. With AI-enhanced marketing analytics, you can minimize user attrition and encourage growth. Identify customers who may be likely to leave and develop proactive retention plans using state-of-the-art ML algorithms to maintain engagement and loyalty. In addition, this platform empowers brands to gain a competitive edge by utilizing extensive customer insights, ensuring they remain relevant in a fast-evolving market environment. Ultimately, the comprehensive analysis and understanding of customer behavior offered by this platform can significantly influence a brand's success.

Media

Media

Integrations Supported

Amazon Redshift
HubSpot CRM
HubSpot Customer Platform
MySQL
Oracle Database
Salesforce
Snowflake
Amazon Web Services (AWS)
Jira
Microsoft Azure
Microsoft Excel
SAP CRM
X (Twitter)

Integrations Supported

Amazon Redshift
HubSpot CRM
HubSpot Customer Platform
MySQL
Oracle Database
Salesforce
Snowflake
Adjust
Amazon DynamoDB
Bitrix24
CleverTap
Mailchimp
Related Marketing Cloud
Stripe

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$99 per month

Supported Platforms

SaaS
On-Prem

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

RXA

Date Founded

2016

Company Location

United States

Company Website

rxa.io/solutions/platform/

Company Facts

Organization Name

B2Metric

Company Location

United States

Company Website

b2metric.com

Categories and Features

Business Intelligence

Not specified

Categories and Features

Churn Prevention

Not specified

Customer Retention

Not specified

Machine Learning

Not specified

Marketing Analytics

Not specified

Predictive Analytics

Not specified

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