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What is RealityMine?

We provide tools for professionals in research and marketing to gain unparalleled insights into consumers' behaviors in mobile and digital spaces through our sophisticated RealityMeter software. Our innovative passive metering technology, enhanced by automatic content recognition and geolocation capabilities, offers the most comprehensive view of digital device usage available for commercial purposes. RealityMeter meticulously tracks a wide range of activities, including web browsing, search, streaming media, and app usage across various devices such as mobile phones, tablets, and PCs, supporting operating systems like Android, iOS, Mac, and Windows. This capability has garnered the confidence of leading market research organizations worldwide. The adaptability of our metering technology enables users to switch effortlessly between dormant, light, and full metering modes to meet their specific needs. We empower our clients with state-of-the-art passive metering solutions that allow for the in-depth collection of data related to web activity, applications, subscription video on demand, and e-commerce across multiple platforms. Moreover, our solutions are designed for easy implementation and management, making it simple for clients to fully leverage their data. This holistic strategy not only increases the precision of the data gathered but also equips clients with the tools necessary to make strategic decisions informed by real-time insights. Ultimately, our goal is to help organizations navigate the complexities of the digital landscape effectively.

What is Oracle Moat?

Delve into the complexities of a brand's creative approach using Oracle Moat, an advertising intelligence platform that facilitates the examination of your competitors' creative and messaging strategies over the last three years. By analyzing these tactics, you can gain valuable insights into the current market dynamics and understand how your rivals' advertising efforts stack up against your own. With a comprehensive dataset spanning over three years, you have the ability to scrutinize a variety of advertisements, allowing you to filter and sort through the information to find exactly what you need. This analysis helps you comprehend audience engagement across different ad formats such as images, text, and videos on multiple platforms, including mobile devices. Additionally, employing heatmaps can help you discern which areas of your advertisements draw the most viewer attention. This information empowers you to make informed investment decisions and execute your campaigns with confidence. Moat allows you to forge genuine connections with audiences, effectively capture their attention, and accurately evaluate the effectiveness of your marketing initiatives. Armed with these insights, you'll not only be better positioned to innovate but also to maintain a competitive edge in a rapidly evolving marketplace, ensuring your brand remains relevant and impactful.

Media

Media

Integrations Supported

5X
AdSupply
Bright Analytics
Celtra
DV Publisher Suite
Innovid
Oracle Advertising
Partnerize
Playmatic
Rivery
Salesforce Marketing Cloud Intelligence
Sizmek Ad Suite
Skai
Vidverto

Integrations Supported

5X
AdSupply
Bright Analytics
Celtra
DV Publisher Suite
Innovid
Oracle Advertising
Partnerize
Playmatic
Rivery
Salesforce Marketing Cloud Intelligence
Sizmek Ad Suite
Skai
Vidverto

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

RealityMine

Company Location

United Kingdom

Company Website

www.realitymine.com

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/au/cx/advertising/measurement/

Categories and Features

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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